Today's B2B Growth Pulse
RecVue adds Revenue Share app to Salesforce AgentExchange
RecVue launched its Revenue Share solution on the Salesforce AgentExchange marketplace. The app automates partner, channel and multi‑party revenue‑share calculations within Salesforce Revenue Cloud and Agentforce Sales, replacing spreadsheets and custom code while delivering audit‑ready traceability and contract‑specific compliance.
Also developing:
By the numbers: Ilant Health raises $15M Series A
Why a $700B Industry Barely Spends on Tech, and How Catapult Sports Plans to Win It
The interview with Catapult Sports CEO Will Lopes centers on how the company is positioning itself to capture a fraction of the $700 billion global sports industry that historically spends less than half a percent on technology. Catapult offers a multi‑solution SaaS platform that combines wearable athlete monitoring, tactical video analysis, and scouting data, all delivered via a subscription model that amortizes hardware costs over three‑year contracts. Lopes explains that the firm’s go‑to‑market strategy starts with the core athlete‑tracking wearables and then expands customers’ share of wallet through cross‑selling additional modules. Each new solution can multiply contract value three‑ to ten‑fold, driving an average annualized contract value growth of 11‑12 % in professional teams and a broader push into collegiate, global soccer and women’s sports markets. Key quotes underscore the company’s focus on incremental profit: “We aim to keep at least 30 % of every additional dollar as profit,” a principle Lopes attributes to his time at Amazon. He also highlights the industry’s untapped tech potential, noting that while half of sports spending goes to athletes, technology budgets remain a fraction of overall expenditures. The implications are clear: Catapult’s platform could become the de‑facto technology backbone for teams seeking performance, injury‑prevention, and scouting advantages, especially as lower‑budget leagues and women’s sports increase tech adoption. Investors should watch the company’s ability to convert cross‑sell opportunities into higher‑margin recurring revenue as the market modernizes.
Eli Lilly Secures $162 M Upfront in Asian Deals and Wins Full PBM Coverage for Obesity Portfolio
Eli Lilly announced two Asian licensing agreements on June 1, 2026, delivering $162 million in upfront payments and up to $4.2 billion in milestones. The same day, CVS Caremark added Lilly’s oral obesity pill Foundayo and injectable Zepbound to its formulary, covering roughly...
Gainsight Rolls Out AI‑Driven “Agentic Stack” To Boost B2B SaaS Retention
Gainsight announced its Agentic Stack, an AI‑centric upgrade to its post‑sales platform, featuring Claude‑powered Agent Studio, pre‑built agents and deeper Salesforce integration. The launch targets B2B SaaS customer‑success teams seeking to automate retention workflows, with early users already generating over...
AEye Posts 60% YoY Revenue Jump as Lidar Orders Surge for Autonomous Vehicles
AEye Inc. announced first‑quarter 2026 revenue of $101,000, up nearly 60% year over year, as lidar orders from autonomous‑vehicle platforms accelerated. The company added six new revenue‑generating customers, bringing the total to 21, and saw a 40% sequential rise in...
Force Management Hires Veteran Joe Marcin as CRO to Accelerate B2B Revenue Growth
Force Management announced the appointment of Joe Marcin as chief revenue officer, tasking him with expanding the firm’s global revenue organization and partner channels. The hire underscores the company’s push to meet rising demand for structured sales‑execution and AI‑enabled revenue...
Rabbits Lead: Most SaaS Hit $10k MRR via 100 Customers
The initial decision about which customer to target (and how much to charge them) can feel almost arbitrary when you're just trying to hit your first $10k MRR. It's not. Back in 2014, Christoph Janz from Point Nine wrote what...
Dentsu Teams with Pacvue in Strategic Preferred Partnership to Boost Commerce Innovation
Dentsu has entered a strategic preferred partnership with Pacvue, making the AI‑powered Commerce Media OS a core technology layer for its US commerce operations. The deal expands Pacvue’s reach to Dentsu’s media, creative and CXM teams, promising faster insights, automation...
Palo Alto Networks Posts Record Q3 2026 Revenue, AI‑Driven Cybersecurity Demand Fuels 31% Growth
Palo Alto Networks announced fiscal Q3 2026 revenue of $3 billion, a 31% year‑over‑year increase, as AI‑powered cyber threats spurred demand for its platformized security suite. The company highlighted a 60% surge in Next‑Generation Security ARR to $8.13 billion and lifted its...
Anthropic Adds 150 Firms to Claude Mythos Glasswing Program, Boosting AI‑driven Security
Anthropic announced that its Project Glasswing will now include roughly 150 additional organizations in 15 countries, granting them early access to Claude Mythos Preview, the company’s most advanced AI model for vulnerability discovery. The expansion follows an April rollout to...
RecVue Launches Revenue Share on Salesforce AgentExchange
RecVue announced the launch of RecVue Revenue Share for Salesforce, now listed on the Salesforce AgentExchange marketplace. The solution automates complex partner, channel and multi‑party revenue‑share calculations directly within Salesforce Revenue Cloud and Agentforce Sales. By replacing spreadsheets and custom...
AI Turns Content Into a Revenue‑Generating Machine
Here's how @businessbarista “Content Machine” drives millions of impressions and 9-figure enterprise leads. He spent 50 hours building it. Here's how you can steal it: The result? One post helped drive: • 1.5M impressions • 10K new followers • A real...
Close Plugin Lets AI Handle Sales Workflow Tasks
Most AI tools can answer questions. What's more interesting is when they can actually do work. Today, Close is part of OpenAI's launch of new role-specific plugins in Codex. With Close in Codex, teams can research accounts, create leads, update records, build workflows,...
How to Land Doctors as Clients (Medical Marketing Playbook)
The video presents a step‑by‑step playbook for marketing agencies to acquire doctors as high‑value clients. Lead Gen Jay, a former physician turned agency founder, explains why the medical niche, despite being labeled saturated, remains lucrative when approached with the right...
OpenAI Teams with ZoomInfo for Codex‑Powered GTM Workflows
Earlier today @OpenAI selected @ZoomInfo as a launch partner in Codex for Work, built for go-to-market teams. Sellers, Marketers, RevOps, and GTM Engineers run ZoomInfo skills right in Codex: find target accounts with buying signals, build contact lists of decision...
Test Sender, List, and Copy Together for Rapid Results
Cold email gets harder when you only test one variable at a time. Subject lines, opening lines, CTA wording — testing them in isolation gives you 6 weeks per insight. Test sender, list, and message in matched triples. You'll know in days...
Maersk Targets ShipBob, Flexport Clients with 18‑24% Cheaper Integrated 3PL Offer
Maersk’s North American e‑commerce logistics unit has begun a focused outreach to mid‑market direct‑to‑consumer brands that use ShipBob or Flexport Fulfillment, offering an integrated ocean‑to‑doorstep solution that cuts blended per‑unit costs by 18‑24%. The move, which has already secured four...
Broadcom Set to Ride Surge in AI ASIC Demand as Data‑Center Workloads Boom
Broadcom reported a 140% rise in first‑quarter 2026 ASIC sales and $8.4 billion in AI semiconductor revenue, while forecasting $100 billion in AI chip revenue for fiscal 2027. The growth is driven by deepening partnerships with Alphabet, Meta, Anthropic and other hyperscalers...