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BankingPodcastsA Lone Star Banking Perspective
A Lone Star Banking Perspective
Banking

ABA Banking Journal Podcast

A Lone Star Banking Perspective

ABA Banking Journal Podcast
•January 16, 2026•22 min
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ABA Banking Journal Podcast•Jan 16, 2026

Why It Matters

Understanding Texas’s economic momentum is crucial for investors, regulators, and banks seeking growth opportunities in one of the world’s fastest‑expanding regions. The episode highlights policy and strategic shifts—like de novo banking and insurance reform—that could reshape the banking landscape nationally, making the insights timely for anyone tracking financial industry trends.

Key Takeaways

  • •First Financial grew $6B organically since 2020, no acquisitions.
  • •Texas banking M&A surge; out‑of‑state banks targeting Texas market.
  • •TBA pushes easier de‑novo banking and regulatory reforms.
  • •Industry wins: 1071 rule cut saves banks $7 billion.
  • •Texas Bankers promote global ties, learn UK digital currency, fraud.

Pulse Analysis

Ron Butler, vice‑chairman of First Financial Bank, outlined how a $14 billion, publicly‑traded Texas‑based institution has balanced acquisition and organic growth. After completing roughly 30 deals over decades, the bank stopped buying banks in 2020 and still added $6 billion in assets through internal expansion. This strategy underscores a community‑banking ethos—prioritizing local decision‑making, trust, and shareholder value while scaling across 80 branches and a $11 billion trust platform. The discussion highlighted how First Financial leverages its historic roots to stay competitive in a state where banking is a cornerstone of economic development.

The episode then shifted to Texas’s hotbed of banking M&A activity. Out‑of‑state players like Fifth Third, Comerica, and Huntington are eyeing the Lone Star market, attracted by its status as the world’s eighth‑largest economy and its diverse, business‑friendly environment. As Texas Bankers Association (TBA) chairman, Butler expressed both optimism and concern: while new entrants can boost competition, they also risk marginalizing rural communities if they overlook smaller markets. He advocated for smoother de‑novo licensing, citing regulatory burdens that deter fresh banks. Recent wins such as the 1071 rule reduction—projected to save the industry $7 billion—alongside ongoing work on deposit‑insurance reform and digital‑currency frameworks illustrate the association’s proactive stance.

Finally, Butler described the Texas Bankers Global Forum in London, a diplomatic effort to showcase Texas’s economic clout and to learn from international peers. The delegation exchanged insights on stablecoins, cyber‑security partnerships with telecoms, and fraud mitigation—areas where the UK leads. By fostering cross‑border dialogue, Texas aims to attract foreign investment, enhance its digital‑currency capabilities, and reinforce its reputation as a global banking player. The conversation closed on a forward‑looking note: continued community focus, regulatory collaboration, and international engagement will shape Texas’s banking future.

Episode Description

If Texas were an independent country, its economy would rank as the world's eighth-largest. "France is the seventh largest economy in the world and I don't think it'll take as much time at all to catch them," laughs Texas Bankers Association Chairman Ron Butler. On the latest episode of the ABA Banking Journal Podcast, Butler — who is also vice chairman and chief administrative officer of $14 billion-asset, Abilene-based First Financial Bank — talks about:

What makes the Lone Star State a compelling economic story and an attractive market for investment (and out-of-state bank acquisitions).

First Financial's approach to balancing organic growth and M&A.

The urgency of accelerating de novo bank activity.

How he and Texas bankers are approaching questions of deposit insurance reform.

How Texas bankers have been engaging the global economy.

Show Notes

If Texas were an independent country, its economy would rank as the world's eighth-largest. "France is the seventh largest economy in the world and I don't think it'll take as much time at all to catch them," laughs Texas Bankers Association Chairman Ron Butler. On the latest episode of the ABA Banking Journal Podcast, Butler — who is also vice chairman and chief administrative officer of $14 billion-asset, Abilene-based First Financial Bank — talks about:

  • What makes the Lone Star State a compelling economic story and an attractive market for investment (and out-of-state bank acquisitions).

  • First Financial's approach to balancing organic growth and M&A.

  • The urgency of accelerating de novo bank activity.

  • How he and Texas bankers are approaching questions of deposit insurance reform.

  • How Texas bankers have been engaging the global economy.

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