How Prosci Deploys Research-Backed Change Management to Unlock Return on Investment
Why It Matters
Effective people‑centric change management turns costly technology projects into profitable outcomes, a critical advantage for competitive banks.
Key Takeaways
- •Research-backed change management drives technology ROI in banks.
- •Prosci trains managers, sponsors, and coaches on people‑side adoption.
- •Three decades of data underpin Prosci’s methodology and tools.
- •Capability building reduces resistance and accelerates transformation outcomes.
- •Consulting, advising, and coaching services tailor change strategies per role.
Summary
The video spotlights Prosci’s research‑driven change‑management approach, emphasizing its role in helping banks translate cutting‑edge technology investments into measurable returns. While banks often lead in tech adoption, the real challenge lies in ensuring people embrace and use new systems effectively.
Prosci leverages three decades of empirical research to design methodologies that address the people side of change. It offers training for a spectrum of stakeholders—from project managers to executive sponsors—building internal capability to manage resistance, accelerate adoption, and safeguard ROI.
A key point highlighted is Prosci’s multi‑layered service model: consulting, advisory, and coaching. As the speaker notes, “We can coach anyone from being a project manager or a program manager all the way to being a primary sponsor for a project or a change as well.” This flexibility allows organizations to tailor support to specific roles and maturity levels.
The implication for financial institutions is clear: integrating Prosci’s proven change‑management framework can reduce implementation risk, shorten time‑to‑value, and ultimately unlock higher returns on technology spend.
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