Why I'm Making The Manifesting Summit Free This Year | Vishen Lakhiani

Why It Matters

Making a flagship event free expands Mindvalley’s reach and could accelerate user growth and retention, shifting revenue strategy from ticket sales to downstream monetization of its learning platform. The pivot also signals a broader industry trend toward experience-led acquisition amid economic and technological disruption.

Summary

Mindvalley founder Vishen Lakhiani announced that this year’s Manifesting Summit — previously a paid event drawing over 15,000 attendees and high session ratings — will be offered free online for three days. He said the decision follows two years of data showing the most impactful sessions came from Mindvalley’s own teachers rather than celebrity speakers, allowing the company to cut costs on big names while maintaining production quality. Lakhiani cited global pressures — travel costs, geopolitical instability, and rapid job disruption from AI — as reasons to remove a paywall and broaden access. He framed the move as a strategic customer-acquisition play: free access will convert many attendees into long-term Mindvalley users.

Original Description

Last year people paid up to $800 to attend the Manifesting Summit live. This year, it's completely free. So when something goes from $800 to free, the question we keep getting is fair: what got cut?

👉 Claim your free seat at the Manifesting Summit 2026: https://go.mindvalley.com/_GWksiLh

Nothing.

In this video, Vishen breaks down the two honest reasons Mindvalley made the Manifesting Summit completely free this year, why the lineup is the strongest it has ever been, and why this is the wrong year to put transformation behind a paywall.

You'll learn:

- Why we expanded from two days to three this year

- What we learned from two years of summit data

- Why the most life-changing sessions aren't always the celebrity names

- How AI, work disruption, and global uncertainty influenced this decision

- Why "free" doesn't mean "low grade" at Mindvalley

After 20 years of building Mindvalley, Vishen shares the business model behind this decision and why investing in incredible teachers (not famous faces) creates real transformation.

Want to go deeper? Join Vishen, Regan Hillyer, Sonia Choquette, David Ghiyam, Paul McKenna, and more world-class teachers at the Manifesting Summit 2026. Three days, completely free, live online from May 15 to 17.

Claim your spot 👉 https://go.mindvalley.com/_GWksiLh

#Manifestation #ManifestingSummit #Vishen