[Event News] Games Growth Summit Adds to Speaker Line-Up with Two More Veterans

Why It Matters

Their expertise spotlights critical industry shifts toward resilient business models and direct financing, which could accelerate growth for mid‑size studios and attract new capital into gaming.

Key Takeaways

• Ann Hurley, Edge & Ethos founder, will discuss growth beyond scale.
• Gina Jackson OBE co‑founded Pitchify, linking developers with investors.
• Both will appear on separate panels at the Games Growth Summit.
• Summit aims to address resilience and funding innovation in game industry.

Pulse Analysis

The Games Growth Summit has become a pivotal forum for developers, publishers, and investors seeking to navigate the fast‑evolving gaming landscape. Held annually in London, the event draws senior executives from studios of all sizes, venture capital firms, and service providers. By curating panels that blend strategic insight with practical case studies, the summit helps participants benchmark emerging trends, from live‑service monetization to cross‑platform distribution. This year’s lineup reflects a sharpened focus on sustainability and capital efficiency, signaling the sector’s maturing outlook.

Ann Hurley, the founder of Edge & Ethos, will challenge the conventional equation that bigger studios automatically achieve success. Her talk will stress that predictability in revenue streams and scalable operations are more valuable than sheer size, especially as market volatility rises. By highlighting case studies where resilient business models outperformed larger but less agile competitors, Hurley provides a roadmap for studios aiming to secure long‑term profitability. This perspective resonates with investors who increasingly demand measurable growth metrics rather than headline‑grabbing user numbers.

Gina Jackson OBE co‑founded Pitchify, a platform that bridges game developers with accredited investors, streamlining the fundraising process that traditionally relied on publisher advances or venture capital rounds. By enabling direct deal‑making, Pitchify reduces transaction friction and opens capital to a broader pool of creators, including indie studios that lack extensive networks. Jackson’s participation underscores a broader industry shift toward alternative financing models, which could democratize access to growth capital and accelerate innovation across genres. As funding pathways diversify, studios that leverage such platforms may gain a competitive edge in bringing new experiences to market faster.