New Details As Old School RuneScape's Deadman All Stars, Jagex' First-Ever US Event, Ticket Sales Begin

Why It Matters

The tournament marks Jagex’s strategic push into the U.S. esports market, unlocking new revenue streams and elevating OSRS’s competitive profile.

Key Takeaways

• First Jagex live tournament hosted in United States
• Six invited teams compete in Deadman PvP format
• Players receive 120 hours to build new accounts
• Finals scheduled June 20 at Chicago’s McCormick Place
• Ticket and merchandise sales open via Jagex launcher

Pulse Analysis

Old School RuneScape (OSRS) has long thrived on player‑driven content, but Jagex’s recent RS25 roadmap signals a shift toward larger‑scale, live experiences. By launching its first U.S.-based tournament, the company taps into a mature esports ecosystem while reinforcing the game’s competitive credibility. The Deadman All Stars format blends the franchise’s high‑risk PvP mechanics with a structured, invitation‑only bracket, offering a fresh spectacle for both players and spectators. The move also aligns with broader industry trends where legacy MMOs leverage live events to rejuvenate player bases and generate fresh media coverage.

Ticket sales opened today, with a pre‑sale code distributed through the Jagex launcher and general availability beginning tomorrow. Six teams—Dino Nuggets, Odablock Warriors, Framed Friends, Westham Weasels, Rhys Rhinos, and Purpp Rebels—will compete over a nine‑day buildup, each receiving 120 hours to craft new accounts from scratch. The live finals are slated for June 20 at Chicago’s McCormick Place, and a full streaming feed will serve fans unable to attend. Fans can also purchase exclusive event merchandise, with designs featuring each team’s branding, further deepening community involvement and ancillary revenue.

The event represents a strategic revenue stream for Jagex, combining ticket income, merchandise pre‑orders, and advertising from the broadcast. More importantly, it positions OSRS alongside mainstream titles that regularly host live tournaments in major U.S. venues, potentially attracting sponsors and new players. Analysts predict that such hybrid monetization—ticketing, streaming rights, and brand partnerships—could boost Jagex’s annual earnings by several percentage points, especially as the free‑to‑play market matures.