Maven Clinic and Color Health Partner to Expand Virtual Oncofertility Services

Why It Matters

The collaboration closes a critical gap between oncology and reproductive health, reducing long‑term personal and financial costs of infertility for cancer survivors. It also offers employers a differentiated, cost‑effective benefit that can improve talent attraction and retention.

Key Takeaways

• 80k young adults diagnosed with cancer annually in U.S.
• Less than 50% receive fertility preservation counseling
• Maven-Color partnership creates fast‑track oncofertility pathway
• Employers can bundle oncology and fertility benefits
• Virtual “dream team” includes oncologists, fertility and mental health experts

Pulse Analysis

The incidence of cancer among adults under 45 is climbing, with roughly 80,000 new diagnoses each year in the United States. Despite advances in treatment, fertility preservation remains a neglected conversation; surveys show fewer than half of patients receive counseling before chemotherapy or radiation, leaving many unable to pursue parenthood later. This gap not only creates personal hardship but also adds hidden costs to survivorship care. Integrating reproductive health into oncology workflows is emerging as a critical lever for improving long‑term quality of life for cancer survivors.

Maven Clinic and Color Health have joined forces to close that gap through a dedicated oncofertility program. Color’s oncologists flag high‑risk patients at diagnosis, triggering an automatic referral to Maven’s digital family‑building platform. Within hours, patients gain access to a virtual “dream team” of fertility specialists, mental‑health counselors, and reproductive labs, enabling egg or sperm freezing before treatment begins. The streamlined, telehealth‑first model bypasses traditional referral delays, reduces administrative friction, and aligns with the rapid decision‑making timeline that cancer therapy demands.

For employers and health plans, the collaboration offers a compelling value proposition. Bundling oncology and fertility benefits under a single virtual umbrella simplifies administration and can lower overall spend by preventing costly downstream infertility treatments. Moreover, offering oncofertility coverage signals a commitment to employee well‑being, strengthening talent attraction and retention in a competitive labor market. As survivorship outcomes improve, such integrated benefits are likely to become a standard component of comprehensive health packages. Companies that adopt these services early may also benefit from favorable insurance underwriting.

Maven Clinic and Color Health Partner to Expand Virtual Oncofertility Services

By Jasmine Pennic · 02/12/2026

What You Should Know

• The Partnership: Maven Clinic, the virtual clinic for women’s health, has partnered with Color Health, a leader in virtual cancer care, to launch a specialized “oncofertility” program.

• The Gap: With cancer rates rising among young adults (≈ 80,000 U.S. diagnoses annually), fewer than 50 % of patients report discussing fertility preservation with their oncologist before starting treatments such as chemotherapy or radiation that could leave them infertile.

• The Solution: The collaboration integrates Color’s oncologist‑led cancer management with Maven’s family‑building platform, creating a “fast track” for patients to assess fertility risks and access preservation services (egg/sperm freezing) immediately upon diagnosis, before treatment windows close.

Closing the 50 % Gap

The statistics driving this partnership are stark. While 80,000 young adults are diagnosed with cancer in the U.S. each year, fewer than half report that their oncologist discussed fertility preservation with them.

This “silence” can be devastating. Once treatment begins, it is often too late to freeze eggs or sperm. The new program solves this by weaving fertility‑risk assessment directly into the routine cancer‑care flow.

1. Immediate Triage: When a Color patient is identified as high‑risk or diagnosed, they are connected to Maven’s specialized pathway.

2. The “Dream Team”: Patients get access to a virtual squad including oncologists, fertility specialists, and mental‑health providers.

3. Speed: The program provides expedited access to fertility clinics, bypassing standard wait times when days matter.

The Employer Imperative

Initially, these services will be deployed through employers and health plans. For benefits leaders, this is a strategic consolidation of two of the most complex and costly areas of healthcare: oncology and fertility.

“As cancer survival rates continue to improve, quality of life after treatment matters more than ever,” said Kate Ryder, Founder and CEO of Maven Clinic. “By supporting employees through the intersection of these two crises, companies can offer a benefit that is profoundly impactful on long‑term well‑being.”