MPA LatAm Role for Rolo

Why It Matters

Rolo’s appointment bolsters the MPA’s capacity to combat piracy and shape policy in a market where counterfeiting costs billions, directly protecting revenue for studios and local creators. His deep regulatory experience can accelerate legal reforms, improving IP enforcement across multiple countries.

Key Takeaways

• Rolo appointed VP, Regional Legal Counsel for MPA Latin America
• He brings anti‑counterfeiting experience from HMD Global
• Will lead IP protection and government relations across Latin America
• Previously co‑drafted telecom and broadcasting reforms in the region
• Holds JD, LLM, and multiple regulatory diplomas

Pulse Analysis

The Motion Picture Association has intensified its focus on Latin America as the region grapples with high rates of digital piracy and counterfeit distribution. With streaming revenues growing rapidly, studios depend on robust intellectual property enforcement to safeguard billions of dollars in content value. The MPA’s regional office in Mexico City serves as a hub for coordinating policy advocacy, legal actions, and partnerships with local authorities. By appointing a dedicated Vice President and Regional Legal Counsel, the organization signals a strategic shift toward proactive engagement with governments and industry stakeholders.

Raúl Rolo arrives with a track record that aligns closely with the MPA’s anti‑piracy agenda. At HMD Global, he directed legal, IP and compliance teams across nine Latin American markets, slashing counterfeit device sales and recovering tens of millions of dollars in lost revenue. Earlier stints at Microsoft, Nokia and Asurion gave him insight into multinational tech‑law challenges, while his work co‑drafting telecommunications and broadcasting reforms equipped him to navigate complex regulatory environments. Rolo’s academic credentials—JD, LLM, and diplomas from the FCC and University of Michigan—further reinforce his expertise in cross‑border IP strategy.

Rolo’s appointment is expected to accelerate the MPA’s regional strategy, translating legal victories into broader policy reforms that deter piracy and protect creators’ revenue streams. By leveraging his relationships with policymakers and his experience in drafting industry‑specific legislation, the MPA can push for stronger enforcement mechanisms, faster takedown procedures, and clearer standards for digital platforms operating in Latin America. For studios and independent producers alike, a more predictable IP environment reduces risk, encourages investment, and supports the growth of locally produced content that competes on the global stage.