How Tudor Watch Dials Are Painted
Why It Matters
Revealing Tudor’s dial‑making intricacies reinforces the brand’s luxury positioning and informs consumers about the value embedded in high‑end timepieces.
Key Takeaways
- •Tudor dials crafted at Montremo SA, a Swiss high‑end manufacturer.
- •Brass blanks are cut, stamped, then hand‑mixed colors airbrushed.
- •CNC machining creates sunken sub‑dial registers for added depth.
- •Heated galvanic bath produces black finish; clear varnish protects turquoise.
- •Multi‑step pad printing transfers laser‑engraved ink onto painted dials.
Summary
The video takes viewers inside Montremo SA in La Chaux‑de‑Fonds, Switzerland, where Tudor’s high‑end watch dials are produced. It outlines each stage of the dial‑making process, from raw brass blanks to the finished painted face.
First, brass blanks are cut and stamped, then colors are hand‑mixed and airbrushed by a specialist painter. For the Flamingo Blue Black Bay Chrono, CNC machining re‑creates a sunken sub‑dial register, adding dimensional depth. The sub‑dial areas undergo a heated galvanic bath that yields a deep black finish, while turquoise sections receive a protective clear varnish.
The final decoration uses a multi‑step pad‑printing technique. Ink is applied to a laser‑engraved steel plate, excess wiped away, and a flexible pad picks up the remaining ink. The pad stamps the design onto the painted dial, repeating for each color layer until the markings are flawless. The narrator notes the painter’s “flawless finish” and the precision required for each stamp.
By exposing the meticulous craftsmanship behind Tudor’s dials, the video underscores why the brand commands premium pricing and appeals to collectors who value artisanal detail. Understanding this process also highlights the supply‑chain expertise required to maintain luxury watch standards.
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