Tiny Habits Announce Sophomore Album ‘Keepers’ and Share New Single Featuring Matty Healy

Key Takeaways

• Keepers drops Aug 28 via Mom+Pop, 12‑track sophomore album.
• Lead single 'Anything He Was' features Matty Healy.
• Recorded in LA and New York, produced by Benjamin Millman.
• Touring with James Taylor, Sarah McLachlan builds fanbase.

Pulse Analysis

Tiny Habits have built a reputation for intricate vocal arrangements and emotionally resonant songwriting since their breakout debut. Their sophomore effort, Keepers, arrives at a pivotal moment when indie acts are increasingly courting major‑label partnerships to amplify distribution. Mom+Pop Music’s involvement ensures the album will benefit from robust promotional channels, while the August 28 release positions it for fall festival circuits and award‑season buzz.

The collaboration with Matty Healy on “Anything He Was” is a calculated move that bridges the indie‑pop niche with a broader audience familiar with Healy’s work in The 1975. By weaving his distinctive vocal timbre into their three‑part harmonies, Tiny Habits not only enriches the track’s sonic palette but also taps into Healy’s extensive streaming footprint. Coupled with production contributions from industry veterans linked to Adrianne Lenker and Conan Gray, the album is primed for playlist placement across multiple genres.

From a business perspective, Keepers exemplifies how emerging artists leverage high‑profile features to accelerate growth without sacrificing artistic identity. The duo’s extensive touring alongside legends like James Taylor and Sarah McLachlan has cultivated a loyal fanbase, which, when combined with the promotional muscle of Mom+Pop and Healy’s name recognition, could translate into strong first‑week sales and chart entries. This strategy reflects a broader industry trend where indie labels invest in cross‑genre collaborations to maximize streaming revenue and expand market share.