QUICKSAND Announces First New Album In Five Years, Streams Two New Songs

Why It Matters

The album re‑establishes Quicksand as a key player in the post‑hardcore revival, while the Equal Vision partnership expands their distribution and marketing reach. It also taps the lucrative nostalgia‑driven market that’s boosting legacy acts across streaming and vinyl sales.

Key Takeaways

• Quicksand's first album in five years drops July 17 via Equal Vision
• New tracks “Get To It” and “Regenerate” showcase high‑energy post‑hardcore
• Producer Jon Markson handles production and mixing for the upcoming record
• Album title “Bring On The Psychics” reflects themes of renewal and action
• Pre‑orders open now, signaling strong fan anticipation for the comeback

Pulse Analysis

Quicksand, the New York‑origin post‑hardcore trio that helped define the 1990s underground, is returning with its first full‑length record in half a decade. After a 2017 reunion tour and a series of EPs, the band signed with Independent powerhouse Equal Vision Records, a label known for nurturing genre‑spanning acts such as Turnstile and La Dispute. The July 17 release of *Bring On The Psychics* marks both a contractual debut and a strategic move to tap the label’s robust distribution network, positioning the group for renewed chart visibility.

The band unveiled two singles, “Get To It” and “Regenerate,” both produced and mixed by veteran engineer Jon Markson. Musically, the tracks blend the band’s signature angular guitars with a more immediate, high‑energy tempo, echoing the urgency of early ’90s hardcore while incorporating modern production polish. Lyrically, frontman Walter Schreifels frames the songs as personal mantras against procrastination and as calls for renewal, themes that resonate with a generation navigating post‑pandemic fatigue. Early streaming numbers suggest strong engagement, indicating that the new material successfully bridges nostalgic appeal with contemporary relevance.

From a business perspective, the album’s release aligns with a broader resurgence of legacy acts capitalizing on vinyl revivals and streaming playlists that favor nostalgic discovery. Equal Vision’s partnership grants Quicksand access to targeted marketing campaigns, festival slots, and merch bundles that can boost first‑week sales beyond pure streaming revenue. Moreover, the timing precedes a planned summer tour, creating cross‑promotional opportunities that traditionally lift ticket sales by 15‑20 % for similar acts. The combination of new content, label support, and live‑event synergy positions Quicksand to capture both longtime fans and a younger audience hungry for authentic post‑hardcore energy.