Miranda Kerr & Baby2Baby Co-CEOs Kelly Sawyer Patricof & Norah Weinstein | Global Conference 2026

Milken Institute
Milken InstituteJun 6, 2026

Why It Matters

The initiative shows how strategic partnerships and policy advocacy can turn a modest charity into a national logistics powerhouse, reducing child poverty and creating a replicable model for socially‑driven supply chains.

Key Takeaways

  • Baby2Baby grew from a LA storefront to national logistics network.
  • Partnerships with celebrities and brands unlocked $200k diaper donation boost.
  • Organization now distributes 300M diapers, half‑billion items to 1.5M children.
  • Advocacy removed diaper sales tax in 23 states, easing family costs.
  • Disaster response model delivers emergency supplies within days across 50 states.

Summary

The Global Conference 2026 panel brought together model‑entrepreneur Miranda Kerr and Baby2Baby co‑CEOs Kelly Sawyer Patricof and Norah Weinstein to spotlight the nonprofit’s mission of eradicating diaper need for low‑income families. Their conversation traced Baby2Baby’s evolution from a tiny Pico‑street storefront staffed by two founders and an intern to a nationwide logistics operation serving 1.5 million children across all 50 states. Key insights included the catalytic role of celebrity partnerships—Jessica Alba, Nicole Richie and others helped secure a $100,000 diaper donation from Huggies—alongside strategic moves like manufacturing their own diapers and lobbying to eliminate sales tax in 23 states. Today the organization has distributed half a billion essential items, including 300 million diapers, and built a disaster‑relief network that pre‑positions supplies for rapid response. Notable moments featured Nora’s personal account of homelessness, Kelly’s candid “we always take pallets” anecdote, and Miranda’s hands‑on involvement, from board service to integrating donation prompts into Kora Organics checkout. Celebrity ambassadors such as Matthew McConaughey and Kim Kardashian have also flown supplies to crises like the Hawaii fires, underscoring the power of high‑profile advocacy. The implications are clear: a blend of grassroots outreach, corporate‑celebrity alliances, and policy advocacy can transform a modest charity into a scalable, innovative supply‑chain model. For businesses, Baby2Baby demonstrates how purpose‑driven partnerships can unlock new markets, drive brand loyalty, and address systemic poverty while delivering measurable social impact.

Original Description

Watch all 2026 Global Conference session replays: https://milkeninstitute.org/events/global-conference-2026/program
Full Session Title: Building Brighter Futures: KORA Organics Founder Miranda Kerr & Baby2Baby Co-CEOs Kelly Sawyer Patricof and Norah Weinstein
More than 10 million children in the United States face the daily reality of basic-needs insecurity. Baby2Baby Co-CEOs Kelly Sawyer Patricof and Norah Weinstein have scaled a grassroots organization into a national movement, delivering over half a billion of essential items—such as diapers, clothing, and formula—to families in need across the country. Entrepreneur, model, philanthropist, Founder of KORA Organics, and Baby2Baby Board Member Miranda Kerr has stood alongside them as a powerful advocate for mothers and newborns in underserved communities. Together in conversation, they will explore how bold advocacy and cross-sector partnerships can break the cycle of poverty and strengthen the foundation of our communities—and why investing in the health and dignity of our youngest citizens is the most impactful investment we can make.
Miranda Kerr
Founder, KORA Organics; Board Member, Baby2Baby
Kelly Sawyer Patricof
Co-CEO, Baby2Baby
Norah Weinstein
Co-CEO, Baby2Baby
Lisa Ling
Award-Winning Journalist and Executive Producer

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