From Chargers to Code: Europe’s EV Infrastructure Pivot

Why It Matters

The shift to charging‑as‑a‑service creates predictable cash flows and accelerates EV adoption, reshaping the energy‑infrastructure market for utilities and tech investors.

Key Takeaways

• AMP IT reports double‑to‑triple‑digit revenue growth since 2021.
• European EV charging startups raised $3.9 bn in 2025, $236 m YTD.
• Hybrid hardware‑software model enables “charging‑as‑a‑service” subscriptions.
• Total funding for AMP IT reached $7.6 m, backed by Swiss Technology Fund.
• Company targets Nordic and Eastern European markets for expansion.

Pulse Analysis

The European electric‑vehicle charging landscape is moving beyond a simple network of plugs toward an integrated energy‑as‑a‑service platform. Early entrants poured capital into hardware deployments, but low utilisation and high capex have exposed the limits of a pure‑infrastructure play. Investors now favour models that generate recurring software revenue, such as energy optimisation and subscription‑based charging. Sifted data shows the sector attracted roughly $3.9 billion in 2025 funding, with $236 million already committed this year, underscoring the appetite for scalable, software‑centric solutions.

AMP IT exemplifies the hybrid approach that is gaining traction. Founded in 2021, the Geneva‑based firm bundles solar PV, battery storage and smart chargers with a proprietary control platform that balances locally produced renewable power against demand. This end‑to‑end architecture lets the company offer “charging‑as‑a‑service” subscriptions to both residential complexes and businesses, delivering double‑ to triple‑digit revenue growth and a pipeline of more than 15,000 new points. With total financing of about $7.6 million, the firm has proven that tighter value‑chain control can translate into higher service reliability and predictable cash flow.

Looking ahead, AMP IT plans to replicate its model across the Nordics and fast‑growing markets in Eastern and Southern Europe, where EV adoption rates are accelerating. The firm’s recent three‑fold increase in energy delivered in Switzerland demonstrates the upside of pairing existing grid assets with software optimisation. As oil prices remain volatile and consumers seek lower‑maintenance mobility, subscription‑based charging is poised to become a core revenue pillar for utilities and tech players alike. Continued capital inflows are likely, with the next funding round expected to be substantially larger than the current $7.6 million base.