Zozo Acquires Fashion Marketplace Lyst for $154M

Deal Summary

Japanese e‑commerce group Zozo announced the acquisition of UK‑based fashion marketplace Lyst for $154 million in cash. The deal brings Lyst’s 190‑market presence and AI‑focused discovery platform under Zozo’s portfolio, while retaining Lyst’s brand and CEO Emma McFerran. The acquisition follows Lyst’s recent valuation decline from $700 million after a $85 million funding round in 2021.