“End-to-End AI” Films Are Here: Kuku’s AI Impact Summit Demo Hints at a Content Flood
•February 18, 2026
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Why It Matters
AI‑driven end‑to‑end production can democratize premium entertainment, letting Indian platforms serve regional audiences at scale while slashing costs and time‑to‑market. This shift could overhaul content economics and intensify competition in the subscription media market.
Key Takeaways
- •AI creates end‑to‑end micro dramas at Kuku FM.
- •Goal: 1,000 premium movies monthly within two years.
- •Mobile‑first, Bharat‑language focus drives paid subscriber growth.
- •AI tools empower tier‑2/3 creators, speeding production.
- •Faster output lowers costs, expands niche content supply.
Pulse Analysis
The convergence of generative AI and streaming has moved beyond experimental pilots to operational pipelines, and Kuku FM’s micro‑drama showcase is a vivid illustration. By automating scriptwriting, dialogue generation, visual effects, and even thumbnail design, the company compresses a process that once required weeks of coordinated effort into days or hours. This efficiency not only reduces labor costs but also creates a data‑rich feedback loop, allowing AI models to learn audience preferences faster and produce content that aligns with emerging tastes.
India’s linguistic diversity has long been a blind spot for global streaming giants, which often prioritize Hindi and English. Kuku’s Bharat‑first strategy, targeting tier‑2 and tier‑3 markets with regional language stories, taps a massive, under‑served subscriber base. With more than one crore paying users at a modest ₹150 monthly fee, the model proves that price‑sensitive audiences will invest in premium, locally resonant content when it is delivered on mobile‑first platforms they already use. Scaling to 1,000 titles a month could flood the market with niche narratives, reshaping the supply‑demand dynamics of Indian OTT.
For creators, AI becomes an accelerator rather than a replacement. Kuku’s suite of tools lets independent writers iterate scripts, generate multiple dialogue options, and produce promotional assets without large production houses. This empowerment lowers entry barriers for talent in smaller towns, diversifying the storytelling pool and fostering a new ecosystem of AI‑augmented creators. As the technology matures, we can expect tighter integration with audience analytics, further shortening the cycle from idea to release and cementing AI’s role as a cornerstone of the future Indian entertainment industry.
“End-to-end AI” films are here: Kuku’s AI Impact summit demo hints at a content flood
At AI Impact Summit 2026 at Bharat Mandapam, Lal Chand Bisu, CEO of Kuku FM, unveiled what he described as India’s first “AI-first micro drama”—a short-format film created end-to-end using artificial intelligence. The launch came during an on-stage conversation with Shradha Sharma, founder and CEO of YourStory, and quickly became a larger argument about how AI could change the economics of premium entertainment.
Bisu said the micro drama was built “completely end-to-end” with AI, spanning core steps in the pipeline: script writing, dialogue writing, post-production, and even the creation of thumbnails and marketing creatives. The point he returned to repeatedly was speed—premium content has historically needed large teams and long schedules, but AI tools can compress those cycles sharply.
The big bet: from hundreds a month to “1,000 proper movies”
The most headline-worthy moment was Bisu’s projection on scale. He said Kuku’s micro drama platform already releases hundreds of movies every month and expects output to rise dramatically over the next two years. He predicted the company could create thousands of movies each month, later giving a more specific ambition: 1,000 “proper movies” a month, while pushing quality higher.
In the same conversation, the contrast was drawn with the traditional cadence of large streaming platforms, where premium titles typically arrive on slower production timelines. Bisu’s argument was that AI-first workflows can expand supply far faster, helping platforms serve more niches and tastes without being boxed into a limited “release calendar.”
A premium, mobile-first play aimed at Bharat-language audiences
Bisu also used the summit stage to challenge the belief that Indian consumers won’t pay for content at scale. He said Kuku has more than one crore paying users and charges around ₹150 per month, with most users based in India and a smaller share overseas. The larger claim was that audiences outside metros will pay when premium content is built for their language and preferences—not just for top metro markets.
He described Kuku as a mobile-first premium storytelling company operating across multiple products, including Kuku FM, Kuku TV, and Guru. He also spoke about expansion beyond Hindi into several Indian languages, positioning the business as a Bharat-first content subscription play.
AI tools for creators, not just internal teams
Another theme was creator enablement. Bisu said Kuku supports a large creator base, much of it from tier-2 and tier-3 towns, and has built AI tools across the workflow to speed up production. He described a system where creators can move faster from title ideation to scripts, iterate multiple times, generate dialogue options, and quickly create thumbnails and promotional assets.
For the summit audience, the takeaway was straightforward: AI is starting to move premium storytelling closer to an abundant model—where output can scale rapidly, costs can fall, and the bottleneck shifts from production time to knowing what audiences actually want next.
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