Vertafore Expands AI Capabilities in Surefyre to Save Hours During Program Submissions

Vertafore Expands AI Capabilities in Surefyre to Save Hours During Program Submissions

MarTech Series
MarTech SeriesJan 22, 2026

Companies Mentioned

Why It Matters

By cutting hours of manual work, the AI tool speeds market entry and lowers error risk, giving MGAs a competitive edge in a fast‑moving insurance landscape.

Key Takeaways

  • AI converts PDFs to web forms in minutes.
  • Saves up to four hours per program setup.
  • Accelerates MGA program launch and reduces manual errors.
  • Surefyre serves 80,000+ users across 60 integrations.
  • Upcoming AI adds natural-language summaries and unstructured data ingestion.

Pulse Analysis

The insurance technology sector has long grappled with the friction of manual data entry, especially when MGAs and wholesalers must translate dense PDF submission forms into actionable web applications. Vertafore’s Surefyre AI engine tackles this bottleneck by using machine‑learning models to recognize fields, map them to digital components, and generate functional forms in minutes. This reflects a broader industry shift toward low‑code, AI‑enhanced platforms that embed automation directly into everyday workflows, reducing reliance on bespoke development.

Time savings translate into tangible business outcomes. By slashing up to four hours of repetitive work per program, insurers can bring new products to market faster, respond to broker demands more swiftly, and allocate underwriters’ attention to higher‑value activities such as risk assessment and pricing strategy. The reduction in manual entry also curtails data‑entry errors, improving submission accuracy and ultimately enhancing the customer experience for agency partners. For MGAs operating on thin margins, the efficiency boost can directly impact profitability and growth trajectories.

Looking ahead, Vertafore’s roadmap includes AI‑generated natural‑language summaries for endorsements and renewals, as well as ingestion of unstructured submission data. These capabilities promise to further streamline lifecycle management and support predictive analytics across the insurance value chain. Recognition from the BIG Awards and Cloud Awards underscores market confidence, positioning Surefyre as a benchmark for AI adoption in the sector. As more carriers prioritize digital transformation, tools that automate low‑value tasks will become essential differentiators in an increasingly competitive marketplace.

Vertafore Expands AI Capabilities in Surefyre to Save Hours During Program Submissions

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