Advertising Association

About Advertising Association

The Advertising Association represents UK advertisers, agencies, media owners and technology companies, promoting the role and rights of responsible advertising and its value to society, businesses, and the economy. It coordinates industry policy, research, and initiatives through networks like Credos and Front Foot, and engages with policymakers to shape the regulatory environment. The organization operates primarily in the United Kingdom, highlighting public health, data/privacy, and trust in advertising. Its work covers industry-wide advocacy, research, events, and training across the advertising ecosystem.