e.l.f. Beauty
About e.l.f. Beauty
e.l.f. Beauty is a multi-brand cosmetics company known for democratizing beauty through inclusive, affordable makeup and skincare. The portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, Well People, Keys Soulcare, Naturium, and Rhode, highlighting a focus on premium-quality products at accessible prices. The brand emphasizes positivity, inclusivity, and accessibility, with strategic partnerships and storytelling to empower diverse communities. Headquartered with a global consumer base, the company communicates its mission through its brands and public initiatives.
Recent News
Roblox Is Turning Its Product Roadmap Into Advertising Inventory
Stocks Slip Before the Open as Oil Rises on U.S.-Iran Peace Deal Uncertainty, PMI Data in Focus
How Clarins Reached 70% Conversion and Doubled Its Basket Size in Brick-and-Mortar Test of Shade-Matching Tech
Why Hailey Bieber Refused to Sell Rhode for Less than $1 Billion
Weekly Creator Economy Job Radar – April 28, 2026 – MrBeast, CHANEL, and E.l.f. Beauty Hiring Across Beauty, Agency, and Creator Platforms
Tinuiti Appoints Abbey Klaassen as CEO, Adds Bryan Wiener as Board Chair to Boost Growth for CMOs
Menlo Partner Deedy Das Says Wealth Won’t Cure Silicon Valley Founder Blues
The Weekly Closeout: Valentine’s Day Spending to Top $29B, Merit to Raise Prices
E.l.f. Beauty CEO Outlines Rhode’s International Expansion Plan, Holiday Sales Wins, Fall Mascara Launch on Today’s Earnings Call
Sol De Janeiro Promotes CMO to CEO
These Underdogs Are a Big Reason S&P 500 Profit Growth Is the Fastest in Nearly 5 Years
The Portland Fire Taps Lashify as Eyelash Sponsor Ahead of WNBA Return
Chip Bergh Joins Lululemon Board of Directors
2026 Beauty M&A Predictions with Industry Vet Kimber Maderazzo
Dollar General Bets on Beauty with Savings Event
Marketers on the Move: Hires and Promotions at E.l.f, SharkNinja, LA Galaxy, and More
Google Leads 2026 Webby Nominations with 46 Nods as Brands Vie for Digital Ad Supremacy
What’s In Your Cart?: E.l.f. Beauty’s Chief Brand Officer Laurie Lam on Her Obsession with Black Sesame, Hotel Experiences and NYC-Friendly Heels
E.l.f. Beauty Says AI Answer Engines Are Already Changing How People Shop
Sephora Partners with Korean Retailer Olive Young to Showcase K-Beauty Brands
E.l.f. Beauty Promotes Kory Marchisotto to President of Brands
E.l.f. Beauty CFO Leads AI Overhaul as Sales Surge 35% YoY
Myntra’s International Brands Portfolio Records 50% Growth in March Quarter; 45% Sales Come From Non-Metro Regions
Why E.l.f. Beauty and Tula Skincare Won at US Influencer Marketing Last Month
Rhode Bolsters Global Distribution with Sephora Europe Rollout
E.l.f. Beauty Posts 35% Q4 Revenue Surge on AI and SAP Push
E.l.f. Promotes Affordable Beauty with True Crime-Inspired Mockumentary
E.l.f. Beauty’s Brand President on the Marketing Strategies Driving the $2 Billion Beauty Powerhouse
Why Beauty Is The Hottest Bet In Consumer M&A
Google Says Its AI-Powered Ads Helped Aritzia Lift Online Sales by 80%
Nectar Social Raises $30M Series A to Build the Agentic Operating System for Modern Marketing
Recent Deals
No recent deals for this company.