Fitbit

About Fitbit

Fitbit Enterprise offers health and wellness solutions that leverage wearable devices and behavior-change science to improve population health. It targets healthcare organizations, employers, and health plans, delivering programs that engage members in daily health habits, data-driven insights, and personalized health coaching at scale. The initiative is integrated with Google’s health initiatives, reflecting a global, cross-industry approach to transforming care delivery and health outcomes. Fitbit Enterprise emphasizes evidence-backed studies and real-world data to optimize health programs across various regions.