MaxAB

About MaxAB

MaxAB is a wholesale B2B platform and retailer super app focused on transforming the food and grocery supply chain in the Middle East and Africa. The company digitizes inventory flow, payments, and analytics to empower retailers and suppliers across markets including Egypt and Morocco, with expansion to other African countries. Its platform combines e-commerce, embedded fintech, and data insights to optimize procurement, ordering, and logistics for small- to mid-sized retailers. MaxAB positions itself as a region-wide solution reengineering wholesale commerce through real-time data, transparent pricing, and seamless payments.