Open Network for Digital Commerce

About Open Network for Digital Commerce

ONDC, the Open Network for Digital Commerce, is a government-backed initiative in India to democratize e-commerce by creating an open, interoperable network that connects buyers, sellers, gateways, and technology providers. It enables a single, unified shopping experience across categories and geographies, allowing small and large participants to compete on equal footing with larger market players. The network showcases a multi-stakeholder ecosystem with network participants, buyers, sellers, and tech providers, driving digital commerce growth across cities and provinces in India. ONDC emphasizes open protocols and standardized processes to expand reach, foster inclusion, and accelerate growth in digital commerce nationwide.