Sub Pop

About Sub Pop

Sub Pop is a Seattle-based independent record label known for releasing iconic indie and alternative rock across a global scale. The label curates a diverse slate of artists and releases, maintains storefronts like Megamart and UK/EU stores, and runs a news and discography presence that showcases tours, releases, and artist activity. With a history of influential records and ongoing promotion of its artists through its website and social channels, Sub Pop engages fans worldwide through digital and physical music formats. The brand emphasizes a distinctive, often genre-pushing catalog rooted in alternative rock and related genres, while maintaining a focus on artist-led development and community events.