Reskill, Not Layoff: AI Yields $1.4B Profit
Deploys AI. Reskills workers affected. 1.4 billion profit & no layoffs. This is what it looks like when you take the long road and not the shortcut.
Threads’ Algorithm Makes Old Posts Feel Freshly Missed
Open Threads & I see a banger post before I realize it’s from 2 days ago & I totally missed it. The algo here makes you feel simultaneously late to the party & somehow also there. Just me? I’m not really...
Bieber’s Vulnerable Moment Shows Courage in Spontaneous Connection
Justin Bieber giving the audience a voice felt spontaneous & lo-fi. But also took real courage. It could’ve gone horribly, embarrassingly wrong. We could be having a different conversation about him. It resonated because of the collective nostalgia (his & ours)...
AI‑only Sales Outreach: A Marketing Misstep
Encouraging companies to stop hiring humans & just use AI for sales outreach instead: This marketing messaging is actually the worst.
![11 Marketing Myths [Part 1]](/cdn-cgi/image/width=1200,quality=75,format=auto,fit=cover/https://annhandley.com/ah/wp-content/uploads/2024/07/unnamed.jpg)
11 Marketing Myths [Part 1]
Ann Handley’s MythBusters: Marketing Edition (Part 1) debunks five common marketing misconceptions, arguing social media—while “rented land”—is valuable for awareness, small audiences can be powerful for personal brands, and email success hinges on relationship and growth metrics rather than click‑throughs....