
Meat Snack Mania, Celsius In Hot Water and Tom Brady's Good Nut
The episode spotlights three major CPG trends: the explosive growth of meat snacks, driven by protein‑focused diets and GLP‑1 weight‑loss drugs, with over $6.6 billion in sales and $1 billion in new processing capacity; Tom Brady’s launch of Good Nut coconut water via GoPuff, expanding his wellness brand portfolio; and a Texas AG investigation into Celsius/Alani energy drinks for allegedly targeting minors. Industry leaders like Jack Links, Chomps, and Archer are scaling up facilities, while Morinaga’s acquisition of MyMochi underscores the push into frozen mochi desserts. The hosts discuss how consumer health priorities and regulatory scrutiny are reshaping product development and marketing.

Spilling The Tea On Ryl's Latest Raise
The episode recaps recent funding and acquisition activity in the CPG sector, highlighting Trek One Capital’s purchase of Good Karma Foods and NoCow, Real Tea’s $20 million Series C round, and Smash Foods’ $5 million equity raise. It also notes Kevin Hart’s supplement...

Chicken In A Biscuit, Messi No Más, And a Can Of Cod
The episode spotlights three emerging CPG innovations: Wild Brands' launch of high‑protein chicken crackers backed by a new $10‑plus million USDA‑regulated plant, the shutdown of Lionel Messi’s short‑lived Moss Plus sports drink despite a 105% sales jump, and The Cycle’s...
The 'Carbone of Indian Food' And Colostrum In A Can
The episode spotlights two emerging CPG brands: Gymkhana Fine Foods, the "Carbone of Indian food," which is launching premium Indian sauces and marinades in U.S. Whole Foods stores after a $8.5 million Series A led by Cavu Consumer Partners, and Armra, a...
Protein Ice Cream Brands Scoop Up Cash
In this episode of CPG Week, Brad Avery and Lucas Southard discuss the rapid growth of online grocery sales, highlighting a new FMI and Nielsen IQ report that projects e‑commerce to reach $452 billion by 2028 and to outpace brick‑and‑mortar growth....
Gatorade Gets A 'Lyte' Overhaul and Laird Goes On A Buying Spree
In this episode of CPG Week, Monica Watrous and Lucas Southard discuss PepsiCo’s revamp of Gatorade, introducing new packaging and a three‑pillar "Advanced Hydration System" aimed at the 150 million Americans who experience mild dehydration, including a new longer‑lasting electrolyte blend....

Mayo-Mustard Merger, Creatine Craze and HOP WTR On Top
The podcast highlighted McCormick's pending merger with Unilever's food division, uniting brands like Hellmann's and French's. Constellation Brands agreed to acquire HOP WTR, a functional sparkling water, while Create Wellness secured $20 million to expand into powdered beverages. Q Mixers announced its first...

From Huel to Hellmann's, Big Food Makes Its Moves
Danone announced a $1.1 billion acquisition of British meal‑replacement brand Huel, signaling a deeper push into the plant‑based sector. Frozen‑food startup Laoban raised $7.2 million to expand beyond dumplings into broader Asian categories. Unilever is reportedly negotiating the sale of its food...