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Julia Alexander

Julia Alexander

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Media/streaming analyst (formerly Disney Streaming); frequent commentary on streaming economics, windowing, and platform strategy.

Recent Posts

Low‑budget Procedural Outsells Big‑budget Dramas, Audience Craves Sad Doctors
Social•Feb 20, 2026

Low‑budget Procedural Outsells Big‑budget Dramas, Audience Craves Sad Doctors

Streaming executives watching as a $5M an episode procedural beats out their $10M+ an episode shows. The people* desire good hospital shows about sad doctors. *I am people https://t.co/rmuvyhpc0B

By Julia Alexander