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Kevin Indig

Kevin Indig

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Growth and SEO strategist; insights on demand creation, AI-search, and analytics-informed content/product growth.

Most Online Content Is Noise; Only Fresh Ideas Trend
Social•Apr 4, 2026

Most Online Content Is Noise; Only Fresh Ideas Trend

What's going on on X is the perfect example of what's going on in Search: 95% of content is a waste of time. Strong hook, no follow through. Lots of AI sloppy storytelling. As soon as someone bangs something new and notworthy out, like Kaparthy, it goes viral.

By Kevin Indig
Claude Opus 4.5 Launch Marks Dawn of Agentic AI
Social•Mar 24, 2026

Claude Opus 4.5 Launch Marks Dawn of Agentic AI

In December 2025, a switch flipped. Anthropic launched Claude Opus 4.5, robust and reliable enough to truly enable agentic coding. We'll remember this as the start of Agentic AI. https://t.co/bsxetB8dO9

By Kevin Indig
AI-Driven Cold Emails Flooding Inboxes, Landing in Spam
Social•Mar 10, 2026

AI-Driven Cold Emails Flooding Inboxes, Landing in Spam

Cold outreach emails sognificantly increased for me over the last few weeks. Probably ai. Going right into spam.

By Kevin Indig
AI Optimism: 10x Engineers Still Essential, AGI Pending
Social•Mar 9, 2026

AI Optimism: 10x Engineers Still Essential, AGI Pending

I'm an AI optimist and I will also say that 10x engineers can't be replaced yet, AGI is not here yet and most workflows don't work as flawless as it's often made to seem. We will get there, eventually.

By Kevin Indig
AI Slashes Development Cycles From Years to Months
Social•Mar 7, 2026

AI Slashes Development Cycles From Years to Months

AI is truly transformational: - 2020-2022: We built the initial concept of a “keyword universe” at Shopfiy - Feb 24: wrote about it publicly - June 25: republished with a Claude Artifact - March 26: built a full web app in Next.JS for my...

By Kevin Indig