London South East

Scott Livingston on Funding Pulsin, Marketing and New Distribution Growth

Scott Livingston used the interview to outline Pulsin's current funding and distribution strategy, emphasizing the rollout of new sales channels and recent wins with major retailers such as Asda and Tesco. He described the operational shift from closing an older factory to building a new one, noting reliance on outsourced partners and the resulting cash‑flow strain despite extended credit terms from retailers. A recent £3.9 million refinance from Shawbrook was highlighted as a key catalyst to sustain growth and fund the transition. Livingston also signaled an aggressive acquisition play, seeking cash‑free deals with distressed manufacturers that can be integrated into Pulsin's supply chain. He argued the company is already undervalued and could command a multiple of revenue in a strategic sale, stating, "we think we went out at the price because we think we're already undervalued." The combined focus on expanding distribution, securing financing, and pursuing low‑cost acquisitions positions Pulsin for rapid market‑share gains and a potentially lucrative exit, offering investors a clear upside narrative.