Novel Marketing - Latest News and Information
  • All Technology
  • AI
  • Autonomy
  • B2B Growth
  • Big Data
  • BioTech
  • ClimateTech
  • Consumer Tech
  • Crypto
  • Cybersecurity
  • DevOps
  • Digital Marketing
  • Ecommerce
  • EdTech
  • Enterprise
  • FinTech
  • GovTech
  • Hardware
  • HealthTech
  • HRTech
  • LegalTech
  • Nanotech
  • PropTech
  • Quantum
  • Robotics
  • SaaS
  • SpaceTech
AllNewsDealsSocialBlogsVideosPodcastsDigests

Technology Pulse

EMAIL DIGESTS

Daily

Every morning

Weekly

Tuesday recap

NewsDealsSocialBlogsVideosPodcasts
Novel Marketing

Novel Marketing

Creator
0 followers

Author marketing strategies, platform building, and publishing business education.

Reader Magnets Are Dead? Why Most Reader Magnets Fail
Podcast•Mar 11, 2026•47 min

Reader Magnets Are Dead? Why Most Reader Magnets Fail

In this episode, host Thomas interviews author and marketer Laurie Christine about why many reader magnets fail and how to make them work. Laurie explains common mistakes such as using a first‑draft short story or not promoting the magnet, and stresses the need for a polished, audience‑focused lead magnet that serves as a marketing dry‑run. She shares practical tactics like creating dedicated landing pages, optimizing for SEO, using QR codes on physical bookmarks, and diversifying magnets to address different reader pain points. The discussion also covers tracking magnet performance to refine future offers and grow an email list quickly.

By Novel Marketing
Your Author Toolbox: Part 2
Podcast•Mar 4, 2026•0 min

Your Author Toolbox: Part 2

The latest release of the Author Toolbox adds dozens of AI‑driven utilities for writers, ranging from PR automation to legal, tax, and editing assistants. All tools are hosted on PatronToolbox.com and organized into categories such as PR, "Not a Professional"...

By Novel Marketing
How to Become a Professional Writer With Joanna Penn
Podcast•Feb 25, 2026•0 min

How to Become a Professional Writer With Joanna Penn

Joanna Penn emphasizes that becoming a professional writer hinges on adopting a business mindset rather than relying on age or talent. She advises authors to draft a business plan early, treat revenues above $20,000 as a signal to formalize bookkeeping,...

By Novel Marketing