How to Level Up Your Writing With Chris Fox
In this episode, host Thomas interviews bestselling indie author Chris Fox about his new book, *How to Level Up Your Writing*. Fox explains that writing is a systematic craft where every word must serve a purpose, emphasizing concise, specific prose and the importance of developing a unique voice that isn’t homogenized by tools like Grammarly or AI. He walks through his editing process—from plot branching and developmental edits to line editing, word trimming, and strengthening verbs—to transform a rough draft into a polished manuscript that can sell millions. Fox also critiques over‑reliance on AI and generic writing advice, urging writers to understand reader psychology and make intentional rule‑breaking choices.
Stop Guessing: How to Know If Your Book Marketing Is Working
In this episode, host Thomas interviews Iri Theodoru, co‑founder of Publisher Champ, about the challenges indie authors face in measuring the true profitability of their marketing efforts. They discuss how traditional Amazon dashboards and ACOS metrics can be misleading because...

Your Friends Lied About Your Book Cover
In this episode of Novel Marketing, host Thomas interviews award‑winning thriller author and Navy veteran J.A. Webb about the hidden pitfalls of relying on friends’ opinions for book cover decisions. Webb explains that a cover’s primary job is to attract...

Reader Magnets Are Dead? Why Most Reader Magnets Fail
In this episode, host Thomas interviews author and marketer Laurie Christine about why many reader magnets fail and how to make them work. Laurie explains common mistakes such as using a first‑draft short story or not promoting the magnet, and...

Your Author Toolbox: Part 2
The latest release of the Author Toolbox adds dozens of AI‑driven utilities for writers, ranging from PR automation to legal, tax, and editing assistants. All tools are hosted on PatronToolbox.com and organized into categories such as PR, "Not a Professional"...

How to Become a Professional Writer With Joanna Penn
Joanna Penn emphasizes that becoming a professional writer hinges on adopting a business mindset rather than relying on age or talent. She advises authors to draft a business plan early, treat revenues above $20,000 as a signal to formalize bookkeeping,...