The Current: Creative in Motion
The post spotlights three recent pieces that move independent film distribution from theory to practice. It follows Pete Ohs’s year‑long experiment releasing multiple titles in 2026, examines Liz Manashil’s warning about the post‑production distribution gap, and highlights a broader industry shift toward audience‑first, founder‑style business models. Together they argue that distribution is a continuous, strategic process rather than a single endpoint, requiring experimentation, sustainability, and direct audience engagement.
NonDe Film Development: Start With These 10 Questions
Independent filmmakers need a disciplined budgeting framework that starts with audience revenue potential. By answering ten strategic questions—ranging from audience size and lifetime value to cost per acquisition and distribution margins—creators can align budget tiers with realistic cash flow and...
Two Moments Where Filmmakers Get Stuck
Jon Fitzgerald observes two recurring bottlenecks for independent filmmakers: moving from short films to feature‑length projects and converting festival buzz into viable distribution. While affordable technology has lowered production barriers, creators still lack clear pathways for financing, structure, and release...