Start Every Ad With a Bold Hot Take
🚨 Hot Take: Your ads should begin with a "hot take" Even if the take isn't that hot 🔥 ... it's still a good enough hook to get people to stop scrolling and listen to what you have to say. A hook like this seems simple, but it's one I've seen consistently perform well across many clients.
Actionable Routine Videos Boost Authentic Paid Social Conversions
Here's what is working right now for paid social ads: "Building a routine" and "optimizing your life" style videos. Why does it work so well? It's because the optimized routine feels actionable and make the product feel like part of a system of...
Self‑skit Ads Win when You Lack a Product
Here's the TOP performing ad type if you don't have a physical product: When you don't have a product to show, it can be hard to make the ad engaging. This is where the self-skit ad format shines ⭐️. Simply record a...
Unexpected, Emotional, Organic: The Formula for Killer Ad Hooks
What makes a great ad hook? ✔️ The unexpected ✔️ Tapping into negative emotion ✔️ Feels organic I leaned into all three with this one for Lineage Provisions. What do you think? 👇 https://t.co/tb5Q4KcIOm
Turn Random Spins Into Guaranteed Product Picks
Test THIS concept in your next hook: Ever heard of Spin The Bottle? 👉 No matter where the bottle lands, grab your product! Just like this one we made for Tobio's Kits ⤵️ https://t.co/iibQnZoN0C
Make Your Ads Bold, Iconic, and Unapologetically Cool
Who said watching an ad has to be boing? Your ads can be bold, truly iconic, and unapologetically cool, just like this one we did for Zenni 😎. Want your ads to stand out? Work with me! https://t.co/X6hPr0FQwZ