The Futur

The Futur

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Brand strategy, pricing, and creative business education led by Chris Do.

If I Wanted to Build a Personal Brand in 2026, I'd Do This First
VideoApr 7, 2026

If I Wanted to Build a Personal Brand in 2026, I'd Do This First

The video centers on how to launch a personal brand in 2026 by first shedding the "professional mask" that many people wear to fit social expectations. Host Chris introduces his new workbook, *Unblend Yourself*, a self‑guided tool designed to help...

By The Futur
Stop Creating AI Logos! #logodesign #graphicdesigner
VideoMar 28, 2026

Stop Creating AI Logos! #logodesign #graphicdesigner

The video cautions businesses against relying on generative AI tools like ChatGPT to create corporate logos, arguing that a logo is more than a visually pleasing symbol. While AI can assemble shapes quickly, it cannot perform the strategic research, competitive analysis,...

By The Futur
STOP Trying To Go Viral... Do This Instead
VideoMar 24, 2026

STOP Trying To Go Viral... Do This Instead

The speaker opens by questioning the social‑media myth that anyone can go viral, describing it as a carrot dangled by platforms to keep users chasing fleeting fame. He frames the discussion around Mark Manson’s idea of the “correct contrarian,” arguing...

By The Futur
How to Make $100K as a Graphic Designer
VideoMar 10, 2026

How to Make $100K as a Graphic Designer

The video tackles a common pain point for freelance graphic designers: turning a chaotic, low‑pay hustle into a sustainable six‑figure business. The presenter breaks the journey into five stages, beginning with the "survival" phase where designers say yes to everything,...

By The Futur
The Futur | Pulse