WatchAdvisor

WHO JOINS WATCHADVISOR?A NEW VOICE. IN 4K.

Watch Advisor’s YouTube channel announced a significant personnel addition: veteran watch‑collector Roger Reega joins host Alexander as a co‑presenter. The reveal was filmed on a 2,000‑meter Alpine plateau in the Austrian Alps, underscoring the channel’s high‑production values. Reega’s arrival is positioned as a catalyst for richer content. Alexander highlighted Reega’s reputation in horology, promising “fun, good discussions, interesting presentations.” Their first joint episode will explore Zurich’s renowned Watch and Clock Museum, home to roughly 250 publicly displayed pieces and a larger archive. The exchange featured Alexander’s warm welcome—“I have a lot of respect for what you have achieved”—and Reega’s enthusiastic reply, “I am very much looking forward to it.” The museum segment is billed as a “bucket‑list” interview, adding credibility and visual appeal. For subscribers, the expansion signals more in‑depth analysis, broader expert perspectives, and potential growth in viewership. Industry stakeholders can expect heightened exposure for luxury watch brands as the channel leverages Reega’s network and the museum’s collection.