
The summit underscores China’s pivotal role in global gaming growth and offers a focused B2B arena for deal‑making and market entry.
China remains the world’s largest video‑game market, with revenues surpassing $45 billion in 2025 and a user base that continues to expand across mobile, PC and console platforms. By anchoring the PG Connects Summit to Shanghai—a hub that feeds directly into the massive ChinaJoy exhibition—Pocket Gamer Connects gives international publishers a rare, localized entry point. The timing aligns with the Year of the Fire Horse, a cultural nod that resonates with regional partners and signals a commitment to long‑term engagement in the Asian ecosystem.
The summit’s business‑focused agenda differentiates it from broader consumer conferences. Attendees benefit from the MeetToMatch platform, which automates 1‑on‑1 scheduling and maximises networking efficiency, while curated fringe events like Connector SpeedMatch and Investor Connector create structured pathways to high‑value partnerships. Early‑bird incentives, including a 10 % ticket discount, lower the barrier for emerging studios seeking exposure to Chinese investors, platform operators and service providers. This blend of data‑driven market insights and hands‑on matchmaking accelerates cross‑border deals and shortens the time to market for new titles.
For industry experts, the speaker track offers more than a podium—it provides a VIP pass, unlimited meeting access and amplified brand visibility among hundreds of senior decision‑makers. Sharing practical case studies on monetisation, user acquisition and regional trends can position speakers as thought leaders, opening doors to future collaborations. As global publishers chase growth in Asia, events like PG Connects Summit Shanghai become essential strategic touchpoints, shaping the next wave of international gaming partnerships.
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