Plus500 CEO, CFO, CMO to Sell 1.5M Shares

Why It Matters

The insider sell‑off provides a rare liquidity signal from senior leadership, potentially influencing investor confidence and short‑term stock dynamics. It also underscores the executives’ continued commitment, given the modest post‑sale stake and a one‑year lock‑up on remaining shares.

Key Takeaways

• Execs sell 1.5M shares, 2.14% of capital
• Sale via Goldman Sachs, Panmure Liberum intermediary
• First insider sale since 2013 IPO
• Post‑sale holdings drop to ~3.89% total
• Sellers agree 365‑day lock‑up on remaining shares

Pulse Analysis

Insider transactions are closely watched by market participants because they can hint at management’s outlook and affect share price volatility. In Plus500’s case, the coordinated sale by its CEO, CFO and CMO is notable not only for its size—1.5 million shares—but also because it marks the first divestment since the firm went public in 2013. By routing the shares through Goldman Sachs International and employing Panmure Liberum as the intermediary, the executives ensure a controlled, orderly process that minimizes market disruption while securing optimal pricing.

The disclosed motive—personal financial and tax planning—aligns with standard practice among senior executives seeking to diversify personal holdings without signaling a lack of confidence in the business. Importantly, the trio will retain roughly 3.89% of Plus500’s equity, a stake that still aligns their interests with shareholders. The additional agreement to refrain from selling any further shares for 365 days adds a layer of stability, reducing the risk of a sudden supply shock that could depress the stock.

From a broader industry perspective, Plus500’s move arrives amid heightened scrutiny of fintech valuations and regulatory pressures across Europe. While the sale may prompt short‑term price adjustments, analysts are likely to focus on the company’s underlying growth trajectory, user acquisition metrics, and profitability margins. Investors should weigh the insider sale against Plus500’s recent earnings performance and market positioning rather than interpreting it as a bearish signal. Overall, the transaction reflects disciplined capital management by the leadership team while preserving long‑term alignment with shareholder interests.

Plus500 CEO, CFO, CMO to sell 1.5M shares

By Maria Nikolova · February 16, 2026

David Zruia, CEO of Plus500, Elad Even‑Chen, CFO of Plus500 and Nir Zats, CMO of Plus500, today announced their intention to sell 1,500,000 existing ordinary shares in the capital of Plus500. The shares represent approximately 2.14 % of the company’s issued share capital (excluding ordinary shares held in treasury).

The Shares will be sold on the secondary market to Goldman Sachs International as principal, with the sale intermediated by Panmure Liberum Limited. Goldman Sachs may or may not onward‑sell the Shares. Plus500 is not a party to the transaction and will not receive any proceeds from the transaction.

The transaction is being undertaken by the Selling Shareholders for personal financial and tax planning purposes. The Selling Shareholders have not sold any shares in the Company since its IPO 13 years ago and remain highly committed to the Company’s long‑term strategy, growth trajectory and value creation for shareholders.

Assuming all the Shares are sold, after completion of the transaction the Selling Shareholders will continue to hold approximately 3.89 % of the issued share capital of the Company. The Shares, in all respects, rank pari passu with the Company’s ordinary shares.

Table: Selling shareholder, number of shares and percent of shares outstanding for David Zruia, Elad Even‑Chen, Nir Zats, and the total. It also shows the resultant 2026 shareholding assuming all shares are sold.

The Selling Shareholders have agreed with Panmure Liberum not to sell any further ordinary shares they hold in the capital of the Company for a period of 365 days after completion of the transaction, subject to waiver by Panmure Liberum.