U of Wisconsin’s Collier: Climate Shocks Push Insurers to Rethink Small-Business Coverage

AM Best
AM BestMay 26, 2026

Why It Matters

The study exposes a widening insurance gap that threatens recovery for small firms in disaster‑prone regions, prompting insurers and policymakers to act now to safeguard economic stability.

Key Takeaways

  • Hurricane Harvey left 40% of surveyed businesses with property damage.
  • Over 90% reported operational disruption; 45% still struggling after a year.
  • Flooded areas saw business delinquencies double, especially independent firms.
  • Two‑thirds had wind coverage; half lacked flood insurance or adequate payouts.
  • Insurers can boost resilience with clear coverage explanations and rapid claims.

Summary

The video presents research by University of Wisconsin‑Madison professor Benjamin Collier on how Hurricane Harvey reshaped risk for small businesses and insurers. By combining on‑the‑ground interviews, a survey of 250 firms, and credit‑report data for roughly 8,000 companies, the study quantifies the post‑disaster financial strain in the Houston area. Key findings reveal that 40% of surveyed businesses suffered property damage, over 90% experienced operational disruption, and 45% were still struggling a year later, with 4% permanently closed. While two‑thirds carried wind coverage, only half had flood insurance, and many received smaller or no payouts than expected. Credit‑report analysis shows delinquencies doubled in the most flooded zones, disproportionately affecting independent, mom‑and‑pop firms. Collier emphasizes that businesses were often surprised by coverage gaps, underscoring the critical role of agents and brokers in clarifying policy limits. He notes that subsidiaries of larger chains fared better, likely due to parent‑company support, and stresses the need for rapid, transparent claims processes and explicit business‑interruption provisions. The implications are clear: insurers must redesign products to close coverage gaps, improve communication, and offer swift payouts to bolster financial resilience. Policymakers may also consider mandating flood and wind coverage in high‑risk areas to reduce credit delinquencies and support faster economic recovery after climate shocks.

Original Description

Benjamin Collier, associate professor, risk and insurance, University of Wisconsin-Madison, discusses research he co-authored on Hurricane Harvey, showing how severe climate events strain small businesses and create opportunities for insurers.

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