Confessions of a B2B Entrepreneur
Unfiltered insights from a founder building and scaling bootstrapped B2B startups.

$4.5m ARR, $0 Raised: Tom Hunt on Building Fame (Getting to Aha!)
In this episode, Tom Hunt, founder and CEO of the B2B podcast agency Fame, shares his entrepreneurial journey from studying chemistry and working in management consulting to launching 25 ventures, with Fame emerging as the sole success—now generating over $4 million in ARR without external funding. He emphasizes emotional mastery, viewing failures as learning events, and highlights how podcasting serves as a powerful door‑opener for building relationships, partnerships, and insights. Hunt also discusses the importance of communication, empathy, and trust in deepening connections, both online and offline, and reflects on the pivotal moment when he covertly launched his podcast service while still employed, turning a low point into the seed for Fame.

The "Software Finder" Cash Machine
In this episode, Adnan Malik, founder and CEO of Software Finder, explains how his bootstrapped B2B software marketplace generates $20‑$25 million in annual revenue with 15‑20% profit margins by offering free, 10‑minute human consultations to buyers and charging software vendors for...

The "Acquired" Cash Machine
This episode dissects the Acquired podcast as a high‑margin cash machine, estimating roughly $20 million in annual revenue—primarily from premium sponsorships—and $16‑18 million in profit for founders Ben and David, who own 100% of the business. The hosts explain how the show’s...

The “Entrepreneurs On Fire” Cash Machine
In this episode the host rebrands the show as “Cash Machines” and dives into a deep financial analysis of John Lee Dumas’s “Entrepreneurs on Fire” podcast. He outlines the business’s revenue and profit trajectory—peaking at $4 M revenue and $3 M profit...

£20m Revenue, Exit To Dentsu with Nick Hague
In this episode, host Tom Hunt talks with B2B growth expert Nick Hague about scaling a consultancy to £20 million in revenue and the strategic sale to Dentsu. Hague shares how a focus on customer experience, repeatable frameworks, and disciplined cash‑flow...

Agency M&A Mastery with Dom Hawes
In this episode, host Tom Hunt sits down with agency M&A specialist Dom Hawes to unpack the intricacies of buying and selling marketing agencies. They discuss how to evaluate agency valuations, structure deals, and manage post‑acquisition integration while preserving culture...

How To Build A $70M HoldCo Empire From Scratch
In this episode, Sid Jashnani walks through how he built a $70 million holding company empire from the ground up, detailing the strategic steps of acquiring, scaling, and integrating B2B businesses. He emphasizes the importance of a clear vision, disciplined capital...
Tom Hunt: The Guy Who Makes $4 Million From Podcasts (Success Clues)
In this episode, Sam Winsbury interviews Tom Hunt, founder and CEO of the remote B2B podcast agency Fame, about how he built a £4 million ARR business by prioritizing client retention over acquisition. Hunt explains his low‑cost, no‑office model, "no‑brainer" pricing,...
How to Win Any B2B Contract Using Jose Mourinho's Playbook
In this episode, Tom Hunt interviews Aditya Shivkumar, co‑founder of Resolve Disputes Online, about his shift from litigation lawyer to legal‑tech entrepreneur and how his courtroom analytical skills powered RDO’s successful pivot to online dispute resolution. He explains how the...
Retention Is the Foundation of Growth with Tom Hunt (The Dojo Digest)
In this episode, Tom Hunt, founder and CEO of Fame, explains that B2B growth hinges on deep employee retention and a razor‑sharp niche strategy that cuts through content saturation. He outlines three non‑negotiables for podcast expansion and highlights the $50...
This B2B Marketer Uses Influencers To Drive Negative CAC
In this episode, host Tom Hunt talks with Koby Conrad about how Rupa Health grew from $5 M to $75 M by using doctor‑influencers as full‑time, equity‑bearing employees. Conrad explains that turning the company’s podcast and “Rupa University” into profit‑center assets and...