ICYMI: May’s Biggest Headlines + Bonus Insights
May’s ICYMI recap spotlights 11 platform updates reshaping social media, from Instagram’s new Instants feature to Meta’s Forum app targeting Reddit‑style communities. TikTok GO expands commerce by letting U.S. users book local services directly in the app, while YouTube adds music to Shorts and introduces AI‑generated content labels. Spotify rolls out podcast verification and clipping tools, and LinkedIn launches paid Advice Sessions while tightening AI‑generated content policies. The roundup underscores a rapid shift toward hyper‑personalized feeds, creator‑centric tools, and AI‑driven experiences.
B2B Summer Pop Up Series with Michelle + Lia
In this inaugural B2B Summer Pop‑Up episode, hosts Michelle Blazer and Leah discuss the rising creativity in B2B marketing, spotlighting new award categories like Cannes' B2B track and the surge of B2B creators at conferences. They review recent platform updates,...
AI for Social Teams Survey + a Live Chat
The post invites social media teams to join a quick pulse‑check survey on how they’re using AI, from home‑grown tools to third‑party solutions. Respondents will receive a benchmark report showing how their AI stack compares with peers. Findings will be...
ICYMI: Instagram's Return to Long-Form Content (Yes, You Read That Right)
At the Scalable Summit, Instagram’s VP of Product Tessa Lyons revealed the platform is planning a major shift toward supporting long‑form creators, with new features expected within the next one to two years. Instagram is also piloting an “AI creator”...
ICYMI: April’s Biggest Headlines + Bonus Insights
The April ICYMI edition bundles nine pivotal platform updates that are reshaping social media dynamics, alongside a deep‑dive into the ongoing AI debate and its implications for marketers. It highlights where Gen Z is allocating its attention—primarily short‑form video on TikTok and...
ICYMI: Library Social — the Full Transcript
The Library Social Strategy newsletter released a full, unedited transcript featuring four library social‑media leaders—Keith Kesler (LA Public Library), Jasmine Argent (City of Marion Libraries), Fawn Siemsen‑Fuchs (Milwaukee Public Library) and Grayson Kelly (Columbus Metropolitan Library). Their responses reveal practical...
ICYMI: March’s Biggest Headlines + Bonus Insights
March’s ICYMI edition highlights eight platform updates reshaping social media, with Instagram and YouTube accelerating creator‑commerce tools while TikTok pivots toward micro‑drama formats. The newsletter also spotlights a new AI‑antidote creative style and the growing importance of recap content for...
ICYMI: February’s Biggest Headlines + Bonus Insights
Lia Haberman’s February ICYMI newsletter recaps ten pivotal platform updates that are reshaping the social media landscape. It also provides the full, unedited transcript of a session on pitching speaking opportunities, a trend‑watch feature highlighting brands that dominate Threads comments,...
Part 2: How to Pitch Yourself for Speaking Opportunities
The article compiles actionable advice from top conference programmers and seasoned speakers on how to secure speaking slots. Interviews with SXSW, Cannes LIONS, and VidCon directors reveal what they prioritize in emerging talent, while a first‑time SXSW speaker and corporate...