MicroConf

MicroConf

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Talks/workshops for bootstrapped SaaS founders.

Why Your SaaS Has a Growth Ceiling (And How to Break It)
VideoMay 18, 2026

Why Your SaaS Has a Growth Ceiling (And How to Break It)

The video tackles the common "growth ceiling" that SaaS companies hit when they rely on surface‑level metrics and fail to address core levers like churn, pricing, and product‑market fit. Rob Walling argues that without a systematic approach to these fundamentals,...

By MicroConf
SaaS Copywriting Secrets: 5 Mistakes Killing Your Conversions
VideoMay 11, 2026

SaaS Copywriting Secrets: 5 Mistakes Killing Your Conversions

The talk, titled “SaaS Copywriting Secrets: 5 Mistakes Killing Your Conversions,” walks SaaS founders through a practical, research‑driven approach to copy. It stresses that compelling copy isn’t magic—it’s built from real customer language collected at every stage of the funnel,...

By MicroConf
Affiliate Programs for SaaS: Build a Referral Engine That Grows With Your Product
VideoMay 4, 2026

Affiliate Programs for SaaS: Build a Referral Engine That Grows With Your Product

The video presents affiliate programs as a low‑cost, high‑ROI growth engine for SaaS companies, urging founders to tap trusted third‑party audiences rather than relying solely on paid ads. Laura Sprinkle outlines a four‑stage "profitable partnerships flywheel"—attract, activate, amplify, appreciate—and distinguishes two...

By MicroConf
3 Days With 200+ Bootstrapped SaaS Founders: MicroConf US 2026
VideoApr 24, 2026

3 Days With 200+ Bootstrapped SaaS Founders: MicroConf US 2026

MicroConf US 2026 brought together 250 independent, bootstrapped SaaS founders for a three‑day conference in Portland. The event deliberately excluded venture‑capital tracks, focusing instead on practical tactics, frameworks, and peer conversations that drive profitable B2B software businesses. Organizers highlighted a...

By MicroConf
How We Built a $1.5M ARR SaaS With 3 People and $0 in Ad Spend
VideoApr 20, 2026

How We Built a $1.5M ARR SaaS With 3 People and $0 in Ad Spend

The video details how Marie and Philip built Tally, a free‑first form‑builder, into a $1.5 million ARR SaaS with just three full‑time staff and zero advertising spend. Their journey began on a Mexican beach in 2018, shifted through a failed travel‑influencer...

By MicroConf
The Psychology of Building and Selling a SaaS: 5 Lessons Exits Teach Founders
VideoApr 13, 2026

The Psychology of Building and Selling a SaaS: 5 Lessons Exits Teach Founders

The video introduces five psychological lessons for SaaS founders drawn from a new book on exits, emphasizing how a founder’s relationship with their company shapes both growth and eventual sale. It argues that personal values dictate the business’s direction, the...

By MicroConf
How to Bootstrap and Sell a SaaS: 10 Lessons From WebinarNinja Founder Omar Zenhom
VideoMar 30, 2026

How to Bootstrap and Sell a SaaS: 10 Lessons From WebinarNinja Founder Omar Zenhom

Omar Zenhom, co‑founder of Webinar Ninja, delivered a ten‑lesson playbook on how he and his wife built, scaled, and eventually sold a webinar‑software SaaS without any external funding. He traced the journey from a modest conference networking effort in 2014...

By MicroConf
How to Write SaaS Copy That Actually Converts: Using Emotion to Drive Trials, Revenue & Retention
VideoMar 23, 2026

How to Write SaaS Copy That Actually Converts: Using Emotion to Drive Trials, Revenue & Retention

The talk centers on how SaaS copywriters can boost trials, revenue, and retention by weaving emotion into every stage of the funnel. The speaker outlines six core feelings—frustration, skepticism, hope, excitement, and two others—explaining where each belongs, from top‑of‑funnel ads...

By MicroConf
How ScrapingBee Went From $2K MRR to an 8-Figure Acquisition
VideoFeb 23, 2026

How ScrapingBee Went From $2K MRR to an 8-Figure Acquisition

ScrapingBee, a web‑scraping SaaS, entered TinySeed at roughly $2,000 monthly recurring revenue and has now been acquired by data‑infrastructure firm Oxylabs for an eight‑figure sum. Co‑founder Kevin Sahin discussed the decision to sell, the acquisition process, and the post‑deal role...

By MicroConf
Product-Led Growth Explained: The 4 Pillars That Drive Real SaaS Growth
VideoFeb 16, 2026

Product-Led Growth Explained: The 4 Pillars That Drive Real SaaS Growth

The talk dissects product‑led growth (PLG) by breaking it into four actionable pillars: activation, retention, monetization, and data‑driven insight. The speaker argues that while many SaaS firms claim PLG, true growth hinges on optimizing the product experience itself rather than...

By MicroConf