Spotlight on The CGF Japan: Driving Change Through Collaboration, Consumer Engagement and Local Innovation
The Consumer Goods Forum’s Japan office highlighted rapid progress on food waste, health and climate initiatives, emphasizing cross‑sector collaboration and consumer engagement. Japan has already achieved its 50% household food‑waste reduction goal, while the government pushes a 60% target for businesses, shifting focus to consumer‑level actions. CGF Japan is leveraging mandatory employee health checks and a new wellbeing index to drive mental‑health programmes, and a government‑backed decarbonisation platform to align emissions standards across the value chain. Retail pilots, especially those involving schools and children, are generating strong local participation and will be scaled from 2026 onward.
Driving Trust and Resilience in Global Supply Chains: A Conversation with Tamara Muruetagoiena, IFPA
Tamara Muruetagoiena, Vice‑President of Sustainability at the International Fresh Produce Association, has been appointed Co‑Chair of the Consumer Goods Forum’s Sustainable Supply Chain Initiative (SSCI). She emphasizes building trust through industry‑aligned sustainability benchmarking and reducing audit fatigue for global supply...