
Big Data Sports Viewership for the Week of April 6
The TV Media Blog released its weekly sports viewership report for the week of April 6, ranking the top 45-plus telecasts based on Nielsen’s Big Data measurements. The list focuses on traditional broadcast and cable audiences and deliberately omits viewership from streaming platforms such as Peacock, Paramount+, ESPN+, CBS Sports Network, and ESPNEWS. While the detailed extended cable numbers will be posted later, the current snapshot underscores which events continue to dominate linear TV. The data provides a clear benchmark for advertisers and rights holders assessing the health of sports television in a streaming‑heavy era.

Big Data Sports Viewership for the Week of March 23
TV Media Blog released its weekly sports viewership report for the week of March 23, ranking the top 75-plus telecasts using Nielsen's Big Data methodology. The list reflects linear television audiences and deliberately omits viewership from streaming platforms such as...

Analysis: Predicting 2026 MLB Viewership
Major League Baseball’s 2026 broadcast lineup shifts as NBC and Peacock take over Sunday Night Baseball, while ESPN retains a reduced 30‑game schedule and Netflix secures three high‑profile games. Analysts predict viewership gains on NBC, with Sunday Night Baseball reaching...