Most Traders Panic at All-Time Highs. Errol Coleman Shows 3 Strategies (Including Do Nothing).

tastylive (tastytrade)
tastylive (tastytrade)Apr 27, 2026

Why It Matters

Understanding how to position at all‑time highs helps traders capitalize on statistical bullishness while avoiding the pitfalls of emotional over‑trading, directly impacting portfolio risk and return.

Key Takeaways

  • All‑time highs statistically favor another high, indicating bullish bias.
  • Buy dips using larger swing‑low stop to manage risk.
  • Short at highs via cheap puts; volatility rise can boost profits.
  • Selling out‑of‑the‑money or naked calls is riskier, requires sleep‑friendly exposure.
  • Doing nothing may be safest when market direction is unclear.

Summary

In the latest episode of “If I Started Trading Today,” Errol Coleman tackles the paradox of trading markets that are hitting all‑time highs. He notes that historically a new high is more likely to be followed by another, suggesting an inherent bullish bias, yet the emotional pull on both sides can cloud judgment.

Coleman outlines three practical approaches. First, buying the dip while anchoring the stop to a larger‑time‑frame swing low gives traders room to stay in a bullish trade without premature exits. Second, he recommends shorting at peaks with cheap out‑of‑the‑money puts—or, for more aggressive players, selling naked calls—leveraging the typically low volatility at highs to capture asymmetric upside when volatility expands on a downside move. Third, he advises simply staying on the sidelines when market direction is ambiguous.

He emphasizes “let the picture paint,” warning that chasing a runaway train often yields unfavorable risk‑reward. Real‑world examples include weekend gaps of 2,300 points driven by headline risk such as the Trump‑Iran standoff, illustrating how external events can abruptly reverse market momentum.

The takeaway for investors is clear: while statistics favor continued rallies, disciplined risk management and personal risk tolerance should dictate whether to buy, short, or sit out. Ignoring these principles can expose traders to outsized losses in volatile, headline‑driven environments.

Original Description

All time highs make traders freeze and that's exactly when having a clear options trading framework matters most. This episode of If I Started Trading Today, Errol Coleman breaks down three ways to approach the market when price is at the top.
Whether you're leaning long, looking to get short cheap, or just not sure if the risk-reward is there, this covers how to think about positioning, volatility, and headline risk without guessing which way the market breaks next.
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CHAPTERS:
00:00 Trading All Time Highs: What the Stats Say
00:25 Strategy 1: Get Long and Risk a Swing Low
01:32 Strategy 2: Get Short Cheap with Options
02:40 Strategy 3: Do Nothing and Let the Picture Paint
02:58 Headline Risk and Why Picking the Top Is Hard
03:51 Key Takeaway: Positioning and Risk Management
#ifistartedtradingtoday #tastylive #optionstrading #alltimehighs #stockmarket #tradingstrategy #tradingforbeginners #riskmanagement #marketanalysis
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