Celosphere 2025: Where Enterprise AI Moved From Experiment to Execution

Why It Matters

Embedding AI in unified process context delivers tangible ROI and allows organizations to scale intelligent automation across disparate systems, accelerating digital transformation and competitive advantage.

Summary

Celonis used its Celosphere 2025 event to declare that enterprise AI is moving from experimental pilots to measurable execution, noting that only 11% of firms currently see AI benefits because of a context problem. The company showcased a "living digital twin" built on its Data Core, Process Intelligence Graph and new Build Experience, enabling AI to be embedded in real‑time process flows via an Orchestration Engine. Customer case studies – Mercedes‑Benz, Vinmar and Uniper – demonstrated productivity gains, end‑to‑end automation and AI‑driven maintenance predictions. Celonis reported more than $8 billion in realized business value and over 120 certified value champions, underscoring the shift toward outcome‑driven AI.