Immortality Startup Eternos Pivots to a Personal AI that Sounds Like You

Why It Matters

By enabling individuals to own and monetize AI versions of their expertise, Uare.ai opens a new frontier for personal branding and professional automation while raising stakes for data ownership and privacy in the generative‑AI market.

Summary

Eternos has rebranded as Uare.ai and secured $10.3 million in seed funding led by Mayfield and Boldstart Ventures, shifting its focus from a legacy‑voice service to a personal‑AI platform that creates digital replicas of individuals. The company’s Human Life Model trains exclusively on a person’s own data—text, voice and video—to capture their values, stories and decision‑making traits, avoiding reliance on generic large language models. Uare.ai plans to launch later this year, offering professionals and creators subscription‑based access or a revenue‑share model so their AI twins can generate content, handle customer interactions and execute projects. The approach differentiates it from chatbots like Character.ai by refusing to answer questions outside the user‑specific knowledge base.