SKIMS
About SKIMS
SKIMS is a solutions-oriented brand creating the next generation of underwear, loungewear, and shapewear.
Recent News
Emma Grede Defends ‘Three‑Hour Mum’ Comment Amid Backlash
Puma Appoints Nike and ASICS Alum as Vice President of Global Wholesale
Skims Seals $225M in New Financing
Druski, Colin & Samir, Keith Lee Lead Creator Economy Wins at 30th Annual Webby Awards
The North Face’s New 2000s-Inspired Sneaker Is Getting Lots of Love on Social Media
Rare Sales at Mejuri, Glossier, Lola, and More This Weekend
Spring Picks From Our Partnerships Editor
Amazon MGM Studios Considers Rebooting ‘The Apprentice’ with Donald Trump Jr. As Host
Skims Co‑Founder Emma Grede Launches ‘Start With Yourself’ and Warns Remote Work Is ‘Career Suicide’
Emma Grede's 3‑Hour Weekend Parenting Plan Sparks Nationwide Debate
Startups Are Spending Six Figures to Show Up on College Campuses. How They’re Winning Over Coeds
Coty Partners with OpenAI
Emma Grede’s WFH Comments Spark Backlash, but Founders Are Missing the Bigger Lesson
Why Instagram’s Shoppable Reels May Be Too Little, Too Late
Exclusive: Can Skims’ Marketing Whiz Make Columbia Sportswear Cool?
Sophisticated, Minimal, and Cool: The Dress Trend to Know For 2026
When Did Tabi Sneakers Get so Normal?
Online Resale Is Booming. Why Are So Many Users Unhappy?
BoF Professional Masterclass | The Fashion Marketer’s Guide to AI
Puma Taps Ex-Adidas VP as New Creative Lead as Competition Heats Up
The Wedding Party – a Fashion Story in New Orleans
Forget SKIMS, M&S Has Just Launched a Budget-Friendly Lingerie Range and It's Been Called a 'Game Changer'
Good American CEO Emma Grede Says Working From Home Is “Career Suicide”
Glossy Pop Newsletter: Why ‘The Devil Wears Prada 2’ Is the Collaborator Fashion and Beauty Brands Have Been Waiting For
Why Pfizer and Other Blue-Chip Brands Are Building Internal AI Search Hubs to Reclaim Control
Not T-Shirts, Not Tanks: The Top Trend Fashion People Will Wear All Summer 2026
Westman Atelier Lands $15 Million New Backing
I Travel 25+ Times a Year and Only Pack a Carry-On Thanks to These 10 Amazon Travel Essentials From $11
Kylie Jenner Models Kim Kardashian’s $34 Plunging Skims Nude Bralette
How Gymshark and Good American Found Success by Bucking the Norm
Book Review: ‘Dekonstructing the Kardashians,’ by MJ Corey
Kim Kardashian Celebrates Easter in a $9,500 Vintage Dress First Worn by Cindy Crawford 24 Years Ago
Kai Cenat, Luka Sabbat Discuss Kanye West's Fashion Influence: 'He Always Pushed the Boundaries'
Has the Male Tank Top Actually Become Radical?
Self-Made Multimillionaire Emma Grede Says She Was ‘Using AI Like a 42-Year-Old Woman’—Until Mark Cuban Gave Her a Wake-Up Call
Kylie Got the Memo That This Is the It-Girl Capri-Pant Outfit of 2026
Can the World Cup Solve Nike’s Problems?
Coach Becomes Official Handbag Partner as WNBA Tunnel Fashion Hits Mainstream
GRIN Opens Instant, Self-Serve Access to Its Creator Marketing Platform
Say Hello to 10 A.m. Starts. Mark Cuban Says AI Will Cut Your Workday by an Hour—And You’ll Still Get Paid the Same
Why Nuuds Is Betting on the ‘Forgotten Middle’ with Its First Nordstrom Launch
Victoria Beckham on Rumours of Daughter Harper Launching a Beauty Brand
M&S Says Latest Lingerie Launch Is 'Game-Changer'
Bottoms Are The New Tops