Community and Human Connection Drive Ad Tech's Future
Jay Wolff, President at @TwoOneTwoNYC , breaks down how community, accessibility, and human connection are shaping the future of ad tech and why it matters more than ever. https://t.co/WhaQt75hmx
Embracing a Claude‑centric Feed without Complaint
Now my entire feed is all about how to use Claude. I’m not upset about it.
Leaders Must Become Visible Voices, Not Just Promoters
@joe_zappa , Founder and CEO of Sharp Pen Media, joins the AdTechGod Pod to unpack a fundamental shift in media and leadership. Power has moved from institutions to individuals, and the executives who recognize this are building influence, pipeline, and long-term...
Say Goodbye Only After Watching a 30‑Second Ad
An ad supported casket. For you to say goodbye to your loved one you have to watch a 30 second ad from from Pepto bismol.
Influence Is Everywhere, Yet Brands Can Still Connect
Brands are competing for influence. At Marketecture Live, Joanna O'Connell, Chief Intelligence Officer, @OmnicomMediaGrp , broke down how consumer decision-making has fundamentally changed: - Influence now comes from everywhere: friends, creators, AI, communities - Trust is shifting away from institutions toward people and...
AdTech Overlord Vows Ruthless Bid Optimization Revenge
Every pod; Please, bow your head in prayer. “And I will execute great vengeance upon them with furious bid adjustments and ruthless optimization; and they shall know that I am the Architect of AdTech, when I lay my campaigns upon...
Holistic Media Mix Beats Legacy Tactics in Furniture Marketing
In Episode 3 of From Screen to Store, sponsored by @JamLoop , Alex Back, CEO and Co-founder of Couch, joins hosts Jeremy Bloom and AdTechGod to discuss what’s actually working in modern marketing and why legacy industries are falling behind. The...
Ad Ops Experience Remains Crucial Amid Growing Automation
Ad ops experience changes how you see everything from metrics to AI. @EricTilbury_RTB , Senior Director of Ad Operations and Product Solutions at @Inuvo shares why hands-on knowledge still matters as automation takes https://t.co/oVLkIGPa4k
Relatable Humor and Cultural Relevance Drive Betches' Success
From college blog to cultural force. At Marketecture Live III, Aleen Dreksler, Co-founder and CEO of @betchesluvthis, breaks down how Betches built a brand that women actually see themselves in. It all comes down to understanding real experiences, leading...
Treat CTV as Video, Measure It Modernly
CTV isn’t just a channel anymore; it’s video. And if you’re still measuring it like traditional TV, you’re already behind. In Episode 2 of From Screen to Store, sponsored by @JamLoop , Tim Glover (EVP Media, USA Marketing Partners) joins AdTechGod...
Culture, Challenge, and Purpose Fuel Lifelong Agency Leadership
What does it take to build a 15-year career at one company and continue growing into executive leadership? Amanda DeVito, Chief Marketing Officer at @ButlerTill shares a clear perspective on leadership, agency evolution, and what drives long-term relevance in marketing. She...