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Aleyda Solis

Aleyda Solis

Creator
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International SEO consultant and author known for expert technical SEO advice; helps marketers boost search visibility across global markets.

Recent Posts

Companies Exploit AI Search, Blurring Ethical Optimization Lines
Social•Feb 1, 2026

Companies Exploit AI Search, Blurring Ethical Optimization Lines

👀 How Businesses Are Manipulating ChatGPT Results - Happy to see me quoted in this WSJ piece going through how companies are spending to optimize for AI search answers, and in some cases, with a manipulative angle. One thing I would have loved to see, which I see is missing from the piece, is the clarification about the difference between those who optimize brands to appear for relevant answers for which they deserve to be shown, vs those that aren't... not uncommon when anything SEO (and now in this case, AI search optimization) is covered by major publications, sadly. Read: https://t.co/rO7BKBJozt

By Aleyda Solis
Free Weekly Newsletter Curates Top PR Campaigns and Hooks
Social•Jan 25, 2026

Free Weekly Newsletter Curates Top PR Campaigns and Hooks

📣 Announcing The "Trending Campaigns" Newsletter: Receive the most effective PR campaigns and coverage opportunities with the Trending Campaigns Newsletter. Trending Campaigns is a free weekly newsletter curating standout PR campaigns and timely news hooks you can use, sent every...

By Aleyda Solis
Comprehensive Guide to Generative AI and SEO Strategies
Social•Jan 24, 2026

Comprehensive Guide to Generative AI and SEO Strategies

🚨 Must read: A Fantastic Guide to Generative AI by @gfiorelli1 at the Advanced Web Ranking blog, going through: * The Model: Architecture and Mechanics of LLMs * The Agent: Reasoning, Planning, and Action * The Library: Neural Search and Retrieval Architectures * The...

By Aleyda Solis
Invest in Expert Guides to Boost AI SEO Authority
Social•Jan 23, 2026

Invest in Expert Guides to Boost AI SEO Authority

💰 Ecommerce: Stop overlooking informational content investment, especially now with AI platforms. This is content that should be used not only for a comprehensive “learn” or “inspirational” section, with tips written by real experts and based on experience. This is particularly...

By Aleyda Solis
Use AI for Summaries, Not Autopilot Guides
Social•Jan 23, 2026

Use AI for Summaries, Not Autopilot Guides

🤖 Let’s talk about good AI content use cases: Although AI-generated content is used in many scenarios, in some cases it doesn’t make sense and can do more harm than good (eg. writing guides on autopilot, without real human experience...

By Aleyda Solis
SearchAPI Sued for Stealing SerpApi's Proprietary Tech
Social•Jan 22, 2026

SearchAPI Sued for Stealing SerpApi's Proprietary Tech

🚨 The lawsuit nobody saw coming: SearchAPI vs. SearchAPI (!) SerpApi filed suit against Zilvinas Kucinskas and his company, SearchApi, for systematically stealing SerpApi’s proprietary technology and using its trade secrets to build a product that directly copies and competes with...

By Aleyda Solis
Free Tool Detects Keyword Cannibalization Instantly
Social•Jan 20, 2026

Free Tool Detects Keyword Cannibalization Instantly

A new, free and easy to use keyword cannibalization analyzer is here: CanniWizard by @jbobbink 🙌🔥 You use need to: * Connect your Google Search Console properties * It will automatically find cannibalization problems where multiple pages compete for the...

By Aleyda Solis
AI Transforms Brand Visibility: Stay Relevant in Search
Social•Jan 20, 2026

AI Transforms Brand Visibility: Stay Relevant in Search

What AI means for Brands : How to stay visible, relevant and chosen 👇 My presentation from BOUSSIAS Perform Conference in Athens, going through: * How AI is really impacting search as a discovery channel * The implications to our...

By Aleyda Solis
ChatGPT to Test Ads, Promises Privacy and Independence
Social•Jan 16, 2026

ChatGPT to Test Ads, Promises Privacy and Independence

👀 It’s official: ChatGPT will start to test ads in the US for the free and Go tiers users in the coming weeks and has shared their ads principles, among others: * Answer independence: Ads do not influence the answers...

By Aleyda Solis
Google Dominates AI Search; ChatGPT Left with Silver
Social•Jan 15, 2026

Google Dominates AI Search; ChatGPT Left with Silver

Why Google Will Win the AI Search War (And ChatGPT Will Have to Be Content With Silver) - Interesting analysis from @gfiorelli1 going through data: * Google processes 373 times more searches than ChatGPT, controls 90%+ of mobile search, and...

By Aleyda Solis
Last Chance: Free Brighton SEO US Day Pass
Social•Jan 15, 2026

Last Chance: Free Brighton SEO US Day Pass

🚨 You have until tomorrow to enter for a complimentary #brightonSEO US day pass to the world’s leading search marketing conference. Enter Jan 14 - 16 for access this September 2026 at the San Diego Convention Center. Do it here 👉 https://t.co/M45hlmvMt9...

By Aleyda Solis

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