Free AI Tokens Turn Non‑Paying Users Into Marketers
we spent $20K last month on AI tokens for users who will never convert, and it's the highest-ROI spend on our P&L. We call these users AI tourists. people who sign up out of curiosity, not necessity. they try the product, burn our tokens, and most of them will never pull out a credit card. So why do we let them? the people least likely to pay are the most likely to talk. they're not solving a problem. they're discovering something. and when people discover something that impresses them, they can't stop sharing it. Elena Verna (Head of Growth at Lovable ) define this perfectly: freemium token cost should be a marketing line item. not COGS. Her logic is simple: "why would we prevent a person who wants to do all the marketing for us from using us?" every token they burn is cheaper than any ad you'll ever run. but this only works under one condition. tourists spread your product because sharing something impressive makes THEM look good. it's called the social currency principle. when someone tries an AI agent that builds a real workflow, automates something that used to take them hours. sharing that makes THEM look smart. ahead of the curve. if your product is average, tourists try it and forget it. And you just burned tokens for nothing. but if your product genuinely impresses them, they can't NOT share it. because sharing it is how they tell the world "look how smart I am". so here's the question I have for you: would you be able to try this strategy on your own product? how can you tell if a product fits into this category or not?
Tiny AI-Driven Teams Can Achieve $10M ARR Per Employee
An ex-AWS, Google, and Oracle exec who spent 25 years inside the biggest tech companies in the world is about to try to break the autonomous business thesis. live. no script. no softballs. Jason Napieralski built and scaled departments of...
ADHD Turns Into AI Multitasking Superpower
The skill that made me a terrible student is the same skill that lets me manage 7 AI agents simultaneously. I have ADHD. And for the first time in my life, it's my biggest professional edge. Here's what my typical...
AI Ops Now Cost $50K Monthly Across Business
Our AI bill just hit $50K in a single month. This is what building with agents actually looks like. Support. Sales. Onboarding. Product. Every part of the business now runs on intelligence - and intelligence isn't free. Not gonna lie,...
Data Ownership Walls Threaten AI Startup Survival
A wave of AI startups is about to die - and most of them don't see it coming. not because their product is bad. because they built on someone else's data, and the landlords are changing the locks. For a...
Silent AI Agents Drive $2.5M Pipeline by Listening
My AI agents sent zero messages last month. They helped me close $2.5M in pipeline anyway. Here's what everyone gets wrong about AI on LinkedIn: Most people use AI agents to send more messages. More connection requests. More follow-ups. More...
Context‑Driven AI Agents: Avoid Costly GTM Noise
AI agents in GTM without the right context are expensive noise.
Chat UI Isn’t Dead; Task Agents Need New Interfaces
"The UI is dead. Everything will be chat." This is the most dangerous myth in AI right now. I was talking about this with Lucas Puente , Slack 's VP of Research – and what we landed on changes how...
LinkedIn Bans AI SDR Spam, Proving Quantity Fails
The AI SDR model just got its death sentence. LinkedIn banned Artisan (raised $35m) and their entire leadership team - for spamming the platform into oblivion. Let that sink in. This isn’t some scrappy startup getting slapped. This is a...
Skip the Fluff: Find AI Podcasts that Sharpen Thinking
I've listened to 100+ AI podcasts this year. Maybe 3 were worth finishing. More podcasts, more newsletters, more hot takes - and somehow we're all getting dumber about what actually matters. Here's the pattern: AI moves fast, so content tries...
AI Startups Bleed Revenue Due to Perfectionist Promises
The AI bubble is cracking. AI startups are losing 50% of their revenue within a year. A new report is circulating in VC circles, and the numbers are brutal. I just read Kyle Poyar ’s latest report, and one chart...
Winning Companies Sell Vision, Not Just Features
Features are officially commoditized. Any team can build what your product does with Cursor in weeks. The companies winning aren't playing the same game anymore. The old playbook was simple: Listen to buyers. Build what they ask for. Ship faster...
Autonomous Business Goes Mainstream in 2026—Adapt Now
Okay mom, here’s your moment. For everyone else - here’s what this really means. USA Today named me one of the “business leaders to follow” in 2026. It’s a nice headline, and yes, my mom is already sending it to...
AI Amplifies Genuine Value; Empty Content Stays Invisible
Generating 8M impressions on LinkedIn taught me: AI-generated content works like karma. When you give without expecting anything back - eventually, it returns. But if you're filling the feed with mediocre AI content and wondering why nothing’s happening’ now you...
Three Founders Scale to 200+ Customers Using AI
"3 founders alone can't scale a real business" - that's what they said in Jan 2025 when we set out to build the first autonomous business. To all the haters: We're still standing, moth****ers! 11 months later: 200+ customers, 5M+...