Gale Wilkinson

Gale Wilkinson

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Vitalize VC; work-tech, angel ecosystems, fundraising.

20% Seed Dilution Now Standard, Up From
SocialApr 15, 2026

20% Seed Dilution Now Standard, Up From

Most founders will sell 20-25% in a seed round right now, up from 15-20% a few years ago. Selling 20% is reasonable 99% of the time.

By Gale Wilkinson
Transparent LP Communication Builds Trust for Sustainable Funds
SocialApr 13, 2026

Transparent LP Communication Builds Trust for Sustainable Funds

Transparency and communication with LPs are crucial for building trust and long-term relationships. Keep them informed and engaged, sharing both successes and challenges. Trust is the cornerstone of sustainable fund management. ✨

By Gale Wilkinson
Turn Loyal Customers Into Powerful Word‑of‑Mouth Advocates
SocialApr 10, 2026

Turn Loyal Customers Into Powerful Word‑of‑Mouth Advocates

Loyal customers are your best advocates. Encourage word-of-mouth referrals by consistently delivering exceptional value and experiences - a reward program can't hurt either.

By Gale Wilkinson
VC Funding to Halve, Concentrate in Top Funds
SocialApr 10, 2026

VC Funding to Halve, Concentrate in Top Funds

My prediction: institutional LP $ going to VCs will decline by half in the next 5 yrs. They will reallocate to safer asset classes. The largest VC funds will get 99% of what’s left, and these large funds will do...

By Gale Wilkinson
Self‑belief Unlocks Tomorrow, Doubt Holds It Back
SocialApr 6, 2026

Self‑belief Unlocks Tomorrow, Doubt Holds It Back

"The only limit to our realization of tomorrow is our doubts of today." – Franklin D. Roosevelt Believe in your potential. Founders always hold the key to success - and it is grounded in their foundational belief in themselves and the business.

By Gale Wilkinson
Authentic Brand Values Drive Loyalty and Emotional Connection
SocialApr 3, 2026

Authentic Brand Values Drive Loyalty and Emotional Connection

Building a strong brand can enhance customer loyalty. Strengthen your brand identity by authentically communicating your values and mission, creating an emotional connection that resonates with your audience.

By Gale Wilkinson
No Numbers in Founder Updates Signal Trouble
SocialApr 3, 2026

No Numbers in Founder Updates Signal Trouble

From one of my advisors who is a long-time angel: "I’ve been writing down my portfolio each month with 'spidey sense' assessments of founders whose updates have been getting fluffy. No numbers in the update = not a good sign."

By Gale Wilkinson
Create Valuable, Engaging Content to Retain Customers
SocialApr 1, 2026

Create Valuable, Engaging Content to Retain Customers

Engaging content can attract and retain customers. Create and share content that either: - resonates with your audience - provides value - entertain - educate to keep them coming back for more.

By Gale Wilkinson
Small Funds Gain Edge Through Tech-Driven Agility
SocialMar 30, 2026

Small Funds Gain Edge Through Tech-Driven Agility

Small funds often embrace technology to streamline fund operations and improve decision-making processes. Leveraging data and tools can provide a competitive edge, making a fund more agile and responsive to market changes. 📊📈

By Gale Wilkinson
Rehearse with Friendly Investors to Sharpen Your Pitch
SocialMar 27, 2026

Rehearse with Friendly Investors to Sharpen Your Pitch

Do you practice your pitch with friendlies first? Practice your pitch rigorously, rehearsing it multiple times in early meetings with friendly investors. This not only boosts your confidence but also allows you to fine-tune your delivery for maximum impact.

By Gale Wilkinson
Track Joy and Frustration Daily to Boost Founder Insight
SocialMar 20, 2026

Track Joy and Frustration Daily to Boost Founder Insight

Founders: For 1 week, keep a notebook by your desk with two columns: -things I love -things I don't like When you feel really happy/excited about something, jot it in the first column. When you feel dread or frustration, second column. Regardless of...

By Gale Wilkinson
Founders Must Sync Product Building and Sales to Accelerate PMF
SocialMar 18, 2026

Founders Must Sync Product Building and Sales to Accelerate PMF

The best founders excel at the productsales dance ✨build product to fix customer pain ✨sell to customer ✨learn more about what customer needs during the sales process ✨iterate product ✨repeat Founders lose precious time if they don't learn + iterate fast in the hunt for PMF

By Gale Wilkinson
Turn Unhappy Customers Into Your Greatest Learning Tool
SocialMar 16, 2026

Turn Unhappy Customers Into Your Greatest Learning Tool

"Your most unhappy customers are your greatest source of learning." – Bill Gates Negative feedback is invaluable. 💡 Use it to improve your products and services and turn dissatisfied customers into loyal advocates.

By Gale Wilkinson
Anticipate, Rehearse, and Follow up on Pitch Questions
SocialMar 16, 2026

Anticipate, Rehearse, and Follow up on Pitch Questions

Prepare for the inevitable questions that will follow your pitch. Anticipate potential queries and objections, and rehearse your responses to demonstrate your expertise and preparedness. But if you don't know an answer, it's okay - say that and then follow up via...

By Gale Wilkinson
Leverage Your Strengths, Not Weaknesses, for Success
SocialMar 13, 2026

Leverage Your Strengths, Not Weaknesses, for Success

Focusing on weakness is counterproductive. While it's good to be aware of weaknesses, leaning into strengths (what you're good at AND love to do) leads to greater success.

By Gale Wilkinson
Master Your Metrics: Investor Trust Starts With Data Confidence
SocialMar 13, 2026

Master Your Metrics: Investor Trust Starts With Data Confidence

Founders, know your numbers inside and out. Be ready to answer detailed questions about your financials. Confidence in your data builds investor trust and shows you have a firm grasp on your business’s metrics.

By Gale Wilkinson
Bootstrapping Can Beat VC: Retain Control, Succeed
SocialMar 9, 2026

Bootstrapping Can Beat VC: Retain Control, Succeed

Evaluate all your funding options carefully. 👀 Venture capital isn't the only path to success. Many successful businesses have thrived by bootstrapping and maintaining control over their vision and operations. And this is coming from a VC!

By Gale Wilkinson
Redefine Success: Prioritize Impact, Fulfillment, and Happiness
SocialMar 6, 2026

Redefine Success: Prioritize Impact, Fulfillment, and Happiness

Success metrics often ignore important aspects like impact, fulfillment, and happiness. Redefine what success means to you and ensure it aligns with your personal values and goals, not just conventional standards. 💡

By Gale Wilkinson
Success Often Depends on Luck and Timing
SocialMar 4, 2026

Success Often Depends on Luck and Timing

Success isn't always about hard work. Sometimes, it's about being in the right place at the right time. Recognize the role of luck and timing in your journey, and don't be too hard on yourself during tough times. ❤️

By Gale Wilkinson
Every Rejection Is a Step Closer to Funding
SocialMar 2, 2026

Every Rejection Is a Step Closer to Funding

Don’t be discouraged by rejections. Every 'no' brings you closer to a 'yes'. Learn from feedback and refine your pitch, using each interaction as a stepping stone towards securing the right investment.

By Gale Wilkinson
Prioritize Growth and Brand Over Early Profit
SocialFeb 27, 2026

Prioritize Growth and Brand Over Early Profit

Profitability shouldn't always be the primary goal in the early stages. Sometimes, investing in growth, user experience, and brand reputation is more important than immediate profits. Play the long game. ✨

By Gale Wilkinson
Ask Rejected Investors for Immediate Feedback to Refine Pitch
SocialFeb 27, 2026

Ask Rejected Investors for Immediate Feedback to Refine Pitch

Seek feedback from investors who pass on your pitch. In fact, ask for feedback right there on the call (much easier than trying to get it via email later). Use it to improve your approach and strengthen your next presentation. Constructive...

By Gale Wilkinson
Filter Feedback: Follow Vision, Ignore the Noise
SocialFeb 25, 2026

Filter Feedback: Follow Vision, Ignore the Noise

Customer feedback can sometimes lead you astray. ⚠️ Not all feedback is created equal. Focus on the insights that align with your vision and strategy, and be wary of trying to please everyone.

By Gale Wilkinson
Invest in People: Showcase Your Team’s Proven Expertise
SocialFeb 23, 2026

Invest in People: Showcase Your Team’s Proven Expertise

Showcase your team’s expertise and ability to execute. People invest in people. ✨ Highlight the strengths and achievements of your core team, demonstrating that you have the right people to bring your vision to life.

By Gale Wilkinson
Work Smarter, Prioritize Well‑Being Over Hustle Culture
SocialFeb 20, 2026

Work Smarter, Prioritize Well‑Being Over Hustle Culture

Hustle culture can lead to burnout and reduced productivity. Working smarter, not harder, and prioritizing mental health and well-being often lead to better results in the long run. 💡

By Gale Wilkinson
Transparency with Investors Fuels Trust and Ongoing Support
SocialFeb 20, 2026

Transparency with Investors Fuels Trust and Ongoing Support

Keep your existing investors updated with your progress. Transparency builds trust and can lead to further support and referrals. Regular updates show your commitment and keep investors engaged in your journey. 🤝

By Gale Wilkinson
Value Over Novelty: Prioritize Meaningful Innovation
SocialFeb 18, 2026

Value Over Novelty: Prioritize Meaningful Innovation

Not all innovation is good. Just because something is new doesn't mean it's better. Focus on meaningful innovation that truly adds value rather than chasing every new trend.

By Gale Wilkinson
Show Both Impact and Profit in Your Pitch Deck
SocialFeb 16, 2026

Show Both Impact and Profit in Your Pitch Deck

Your pitch deck should convey the difference you aim to make in the world. And the money you aim to make in the world. ;) Remember, impact businesses are great. The money has to be there too.

By Gale Wilkinson
Founders Should Solve Problems They’ve Lived Through
SocialFeb 13, 2026

Founders Should Solve Problems They’ve Lived Through

"Build something people want." Focus on solving real problems for your customers. It's best when founders have actually lived the problem.

By Gale Wilkinson