Recent Posts
Social•Jan 2, 2026
Reddit Overtakes G2 as Top SaaS Evaluation Hub
Going into the new year, more buyers now rely on Reddit than G2 when evaluating SaaS tools - yet many SaaS teams still underestimate Reddit as a GTM channel. It’s one of the few places where buyers go for transparent advice before making important decisions - whether that's choosing their next surfing destination, or what CRM tool to buy next. Also, if you want to be picked up in AI search, Reddit is now key. A few weeks ago, I chatted with Phoebe Zhang about growth hacking on Reddit, what's working today, and where SaaS GTM is heading next. PS. Not every day you get to be on a podcast - especially one about SaaS from across the world 🇦🇺 #growthhacking #reddit #saas
By Jonathan Rintala
Social•Dec 15, 2025
Reddit Growth Hacks and the Future of SaaS GTM
Not every day you get to be on a podcast - especially one about SaaS from across the world 🇦🇺 Had a great time chatting with Phoebe Zhang about growth hacking on Reddit, what's working today, and where SaaS GTM is...
By Jonathan Rintala
Social•Dec 11, 2025
Marketing Quality Determines Customer Fit and Startup Success
Building a startup is realizing: Great marketing → great-fit customers OK marketing → bad-fit customers Bad marketing → no customers
By Jonathan Rintala
Social•Dec 8, 2025
Launch Your Book Globally Using SaaS‑Style Steps
My book made it worldwide - now sold in +10 countries! Here are 8 steps how I launched my book like a SaaS product.. https://t.co/YAKMTo8fmq
By Jonathan Rintala
Social•Dec 3, 2025
Embrace Minimalism: Less, Remove, Value Negative Space
Today's SaaS founder reminder I keep coming back to: - less is more - removing > adding - say yes to negative space What's a rule you keep coming back to?
By Jonathan Rintala
Social•Nov 29, 2025
Break Barriers: Code Like This Publicly
What’s stopping you from coding like this? #saas #buildingpublic https://t.co/9npjRPXHqz
By Jonathan Rintala
Social•Nov 28, 2025
Consistency and Fundamentals Drive Record ARR Growth
2025 has been about consistency, not shortcuts - and November just became our strongest month of ARR growth in univid's history. What we've learned this year: when we take a step back, zone in on the fundamentals, and stay...
By Jonathan Rintala
Social•Nov 25, 2025
Customers Sign up Anywhere—From Airports to Bed
6 unexpected places where I've signed new customers this year.. - Airport before boarding in Singapore - Tiny hotel room in Kosovo - Freezing cold coworking space in Bali - Small mountain village in Mallorca - Home office in Stockholm - In bed sleeping (self-serve is...
By Jonathan Rintala
Social•Nov 25, 2025
Deals Close Anywhere: Momentum Thrives in Unexpected Spots
6 unexpected places where I've signed new customers this year.. Progress in SaaS is rarely linear. You grind for months, nothing moves - and then suddenly momentum hits. Our best months seem to correlate with taking a step back, working...
By Jonathan Rintala
Social•Nov 17, 2025
Ship Fast, Focus on Winners, Iterate Daily
5 learnings from building a SaaS (after +5 years).. 1. Ship fast - and keep shipping Momentum beats perfect planning. Small releases compound. So does word of mouth. One update a day, keeps churn away. 2. Double down on what works - cut...
By Jonathan Rintala